Outdoors
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California Innovations Targets U.S. Outdoor Community for Expansion with Next Gen, High Performance Titan and Arctic Zone Coolers Debuting at 2019 Outdoor Retailer Summer Market
TORONTO (MAY, 2019) – California Innovations, the world’s leading provider of soft sided insulated coolers and lunch packs, is targeting the U.S. outdoor community for expansion with the debut of next generation high performance coolers…
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Kelty Enhances Legacy Products with Modern Convenience; Debuts Products for Roadie Lifestyle at 2019 Outdoor Retailer Summer Market
BOULDER – Building upon its “Built for Play” spirit, Kelty, a leader in durable and ease of use outdoor gear, will debut its spring 2020 line showcasing legacy trail packs, tents and sleeping bags with…
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Midland Radio Expands Business Communications Line with BizTalk MB400
KANSAS CITY, Mo. (May 7, 2019) – Midland Radio, leading two-way communications and weather radio manufacturer, is expanding the company’s presence in the business communications space with its new professional-grade radio, the BizTalk MB400. Utilizing…
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United By Blue and Maker’s Mark Team Up To Clean The World’s Waterways
(Philadelphia, Pennsylvania) April 23, 2019 – United By Blue, the outdoor brand focused on ocean conservation, is teaming up with Maker’s Mark® Bourbon, a premium bourbon with a passion for sustainability, to remove 75,000 pounds…
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Ross Reels Receives 2019 Colorado Manufacturing Award
MONTROSE, Colo. (April 5, 2019) – Ross Reels, the award-winning manufacturer of high-performance fly fishing reels and the anchor tenant of the Colorado Outdoors development in Montrose, announced today that it has earned the 2019…
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Winter Camping Can Really Suck – Or It Can Be Epic: Heliconia Releases New Winter Tips Video Series
Heliconia is proud to announce the release of a new series called “Winter Tips”. Hosted by Eric Hanson, expert backpacker and star of the popular Epic Trails TV show, the series provide viewers with best…
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Leave No Trace Retains Active Lifestyle Agency rygr for Public Relations Services
BOULDER, Colo. (Feb. 6, 2019) — The Leave No Trace Center for Outdoor Ethics, a national organization that protects the outdoors by teaching and inspiring people to enjoy it responsibly, names rygr, an integrated marketing…
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Colorado Outdoors Partners with Backbone Media to Drive Economic Development in Montrose
MONTROSE, Colo. (Jan. 21, 2019) – Colorado Outdoors, a multi-use riverfront economic development project serving the outdoor recreation industry, has selected Colorado-based Backbone Media to lead its public relations and communications strategy. Founded in 2016…
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Mountainsmith Creates Groundbreaking Fastpack with Adventure Athlete The Real Hiking Viking
Golden, CO—Dec. 12, 2018— Mountainsmith—craftsmen of iconic backcountry equipment and recreational outdoor gear—has created the ultimate thru-hiking pack co-designed with elite long distance hiker, The Real Hiking Viking aka, Thomas Gathman. Mountainsmith and Gathman drew…
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Merrell Joins the Ragnar Trail Series as the Official Footwear Partner
ROCKFORD, Mich. (Nov. 27, 2018) — Merrell, the leading outdoor brand that gives you all you really need to discover the simple yet profound power of the trail, has announced their partnership with Ragnar Trail Series…