running
Wūru Wool Gaining a Foothold in Long-distance Running Circles
SALT LAKE CITY — For decades, New Zealanders have used loose Merino wool to prevent painful blisters from developing on their feet and toes. Now, with Wūru Wool becoming widely available, marathoners, trail runners and…
Merrell Announces Spring/Summer 2019 Trail Running Collection
ROCKFORD, Mich. — Merrell, the leading outdoor brand that provides all you really need to discover the simple yet profound power of the trail, has announced their Spring/Summer 2019 trail running line with technical features designed…
inov-8 Official Footwear Brand at OCR World Championships
The Obstacle Course Racing World Championships are returning to the UK, and inov-8 will once again be the official footwear brand. The renowned, Britain-based footwear brand will keep the title for second year running, after…
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Balega Unveils Updated Ultralight Collection for Spring 2019
Durham, N.C. (January 29, 2019) – Balega International, a leading performance sock brand in the run specialty market, updates its innovative Ultralight collection for Spring 2019 with new colorways, improved fit and compression, as well…
Runderwear Signs SIMBOL Communications as PR Agency of Record
Millboro, VA — The UK brand that started the recent seamless running underwear boom, Runderwear, has hired Park City-based SIMBOL Communications as their public relations agency of record. Runderwear has taken Europe and other areas…
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inov-8 Unveil World’s First-Ever Hiking Boots with Graphene Outsoles
Southborough, MA – The world’s first-ever hiking boots to utilize graphene – the strongest material on the planet – in the outsole have been unveiled by British running shoe and gear brand inov-8. Building on…
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Balega Opens Application for 2019 Global Impi Ambassador Team
Durham, N.C. (Nov. 21, 2018) – Balega, a leading performance sock brand in the run specialty market, has officially opened the application portal today for its fifth annual “Impi” ambassador team. This year, Balega expands…
Crescent Moon Launches New Eva V2 Snowshoe, Spiked For El Niño Winter Adventures
Boulder, CO (October 29, 2018) – The new Crescent Moon Eva V2 Snowshoe was designed for every snowy winter outing from your backdoor, whether in the city or the mountains, blurring the line between traditional…
Petzl Teams Up with Strava for Night Running Challenge this November
SALT LAKE CITY, Utah (October 24, 2018) — Petzl, the leader in solution-based verticality and lighting equipment, has teamed up with Strava to encourage runners to get outdoors, even after we set our clocks back on…
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Balega and TriggerPoint Partner with Ragnar Series to Become Official Sock and Foam Roller Brands of the Race
Durham, N.C. (August 28, 2018) – Balega, a leading performance sock brand in the run specialty market, and TriggerPoint, the market leader in foam rolling, movement products and education, announce their partnership with Ragnar, the…
