running
Inov-8 Launches Downhill Running Race On World’s Most Notorious Ski Slope
For the first time ever, runners are being given the opportunity to race down the world’s most notorious ski slope. Featuring blind drops, daredevil jumps and an insanely steep gradient of 80%, the legendary Streif,…
Farm to Feet ambassador with blood cancer to run across North Carolina
Mt. Airy, North Carolina — In January of 2015, Kenny Capps, an avid ultramarathon runner from Black Mountain, NC, was forced to stop running after being diagnosed with stage two Multiple Myeloma, which currently has…
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Tailwind Nutrition’s New Rebuild Recovery Honored with Fueled Up Award
Durango, CO – March 12, 2018 – Colorado-based sports drink manufacturer, Tailwind Nutrition, releases Rebuild, the first recovery drink based on a patent-pending perfectly complete protein this week. The all-natural, vegan, gluten-free protein drink, now…
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Balega Launches Redesigned Blister Resist Line for Spring 2018
Durham, N.C. – Balega International, a leading sock brand in the run specialty market, launches its completely redesigned Blister Resist sock collection for Spring 2018. Made from natural mohair, Blister Resist socks protect against sheer…
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Balega Enhances Its Favorite Collections with Fresh New Colorways for Spring 2018
Durham, N.C. (Feb. 8, 2018) – Balega International, a leading sock brand in the run specialty market known for its underlying technical performance, expands its Silver, Women’s Enduro, Hidden Dry and Ultralight sock collections with new…
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Under Armour Launches UA HOVR, a Next Generation Cushioning Platform Built to Make You Better
BALTIMORE, MD (Feb. 1, 2018) — Today, Under Armour, a global leader in innovative performance apparel, footwear and equipment, launches UA HOVR, the brand’s latest innovation in footwear cushioning technology. The UA HOVR platform is…
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Balega Hires Mary Hannah Andrews as Brand Manager
Durham, N.C. – Balega, a leading performance sock brand in the run specialty market, welcomes Mary Hannah Andrews as Balega brand manager. Mary Hannah will oversee Balega’s brand’s promotional programs as well as support the…
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FuelBelt® Welcomes Kenzie Hunnings as Marketing Specialist
Durham, N.C. (January 23, 2018) – FuelBelt®, the pioneer in hydration belts and accessories, hires Kenzie Hunnings as marketing specialist to support the brand in the run specialty market. Hunnings, who has worked with Implus as…
Orange Mud to Attend ISPO Munich
Castle Rock, CO – Orange Mud will be present at the 2018 ISPO Munich Trade Show marking the first time Orange Mud will be in attendance for the event. Orange Mud is very excited to…
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FITS® Debuts New Compression Sock Series
Chattanooga, TN (Jan 9, 2018) – FITS®, maker of the best fitting performance socks in the market place, announces the debut of their new compression sock line, the brand’s first true all-day/recovery compression sock. FITS®’…
