SIA
Snowsports Industries America Releases New, Insightful Report on the Impacts of COVID-19 on Winter Consumers
Park City, Utah (September 16, 2020) – Snowsports Industries America (SIA) releases their first of two consumer insights report this season “The Impacts of COVID-19 on Snowsports Consumer Trends and Insights.” The second report is planned for…
Snowsports Industries America Unveils Focus On In-Depth Educational Platform
Park City, Utah (July 21, 2020) – Snowsports Industries America (SIA) unveils a robust, new, year-round educational platform designed to provide its current and new members the tools and programs instrumental to short-term recovery during…
Snowsports Industries America (SIA) Names Brian Stephenson Director of Snowbound Festival
Park City, Utah (July 7, 2020) – Snowsports Industries America (SIA) announced today that it has named Brian Stephenson as the Director of Snowbound Festival, placing a veteran leader with extensive experience in large-scale consumer…
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Snowsports Industries America and Outdoor Industry Association Announce Outdoor + Snow Show Kickoff Breakfast Keynote: Business As A Force for (Climate) Good
PARK CITY, UT (January 21, 2020). Today, Snowsports Industries America (SIA) announced the details for the Outdoor + Snow Show Kickoff Breakfast keynote, marking the opening of the 2020 trade show, taking place at the Colorado…
Snowsports Industries America Invites Retailer, Sales Reps and Resorts To Join
PARK CITY, UT – October 8, 2019. Today, Snowsports Industries America (SIA) announced that they have opened its membership to include new segments of the industry: retailers, sales reps and resorts. After 65 years of serving…
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SIA Premium Members Save The Most At Outdoor Retailer Snow Show 2020
(Park City, UT) – Today, Outdoor Retailer announced booth space pricing for exhibitors at January’s Outdoor Retailer Snow Show, taking place in Denver on January 29-31, 2020. With today’s announcement, SIA announced that SIA Premium…
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US Snow Sports Retail Sales Up 7.4% Year Over Year
Park City, UT.– Today Snowsports Industries America released their US Snow Industry Retail Market Report, featuring December 2018 sales data. This data reflects retail sales from the prime winter sports sales season, showing that US snow sports retail sales…
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Snowsports Industries America Launches United By Winter
Park City, UT – Today, Snowsports Industries America (SIA) announced the launch of United By Winter, a climate advocacy platform for the winter sports industry. The campaign is intended to give SIA members the education and…
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Snowsports Industries America Partners with the NPD Group to Deliver Topline Retail Sales Data
(Park City, UT October 30, 2018) — SIA members have a new tool in their toolbox to help them navigate the ever-changing and challenging winter sports landscape. “We’re proud to announce a new partnership with…
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SIA Hires Meteorite PR as Public Relations Agency of Record
Park City, Utah (September 11, 2018) — Effective today, Meteorite PR has partnered with Snowsports Industries America (SIA) to be their public relations agency of record, overseeing all PR efforts for the industry trade association.…
