WaveCel Promotes David Visnack from CMO to CEO, Strengthening Leadership in Helmet Safety Innovation

October 24, 2024

Under Visnack's leadership, WaveCel aims to revolutionize helmet safety technology across multiple industries.

PORTLAND, OR (October 24, 2024) /OUTDOOR SPORTSWIRE/ – WaveCel, setting new benchmarks in helmet safety technology by going beyond standards to protect the head and the brain, is pleased to announce the promotion of David Visnack from Chief Marketing Officer to Chief Executive Officer. This transition underscores WaveCel’s commitment to enhancing helmet safety technology and expanding its reach into new markets.

Since joining WaveCel in 2023, Visnack has played a pivotal role in advancing the company’s mission to protect the head and brain through innovative helmet design. His strategic leadership has been instrumental in managing partnerships with industry leaders such as Trek Bicycle and Burton/Anon, who have adopted WaveCel technology in their cycling and ski/snowboard helmets.

“David has been an invaluable asset to our team, and his deep understanding of our mission and technology positions WaveCel for continued growth,” said Dr. Steve Madey, co-founder of WaveCel. “As we expand our focus to workplace safety in manufacturing and heavy industrial settings, his vision will be key to communicating the importance of WaveCel’s unparalleled protection for the brain.”

Visnack’s promotion comes at a time when WaveCel is expanding its product line, including the launch of new helmets designed to mitigate traumatic brain injuries from slips, falls, or impacts from falling objects. The WaveCel T2+ PRO and T2+ MAX models exceed industry standards by safeguarding against both rotational forces and lateral impacts.

“I am honored to take on this new role and lead WaveCel into its next chapter,” said Visnack. “With our innovative technology and commitment to safety, we have the opportunity to make a meaningful impact across various industries. I look forward to working with our talented team and partners to push the boundaries of helmet safety.”

Founded by a leading surgeon and biomedical engineer, WaveCel’s technology features a unique spatial cellular structure that absorbs impact energy through crumpling, flexing, and gliding mechanisms, offering up to 73% more rotational force absorption compared to standard helmets. This innovation significantly reduces the risk of concussion, positioning WaveCel at the forefront of helmet safety solutions.

For more information about WaveCel and its innovative safety solutions for helmets, please visit WaveCel.com.

About WaveCel:

Based in Oregon and founded in 2016 by orthopedic surgeon Dr. Steve Madey and biomechanical engineer Dr. Michael Bottlang, WaveCel is a leading innovator in helmet safety technology. WaveCel’s spatial cellular structure revolutionizes helmet design, offering unparalleled protection against head injuries. With a commitment to advancing safety standards across industries, WaveCel continues to push the boundaries of innovation. Learn more at WaveCel.com and follow WaveCel on Instagram, Facebook and X.