February 4, 2026

SMITH Opens New Portland Headquarters Where Outdoor Heritage Meets Workspace

Portland, OR (February 4, 2026) /OUTDOOR SPORTSWIRE/ – SMITH – an outdoor industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling – is pleased to announce its relocation to a new Portland, Oregon-based headquarters. The move honors SMITH’s continued connection and commitment...

February 4, 2026

ZipFit Launches Espresso Touring Liner

Carbondale, CO (February 4, 2026) /OUTDOOR SPORTSWIRE/ - ZipFit, the industry leader in customizable ski boot liners, today announced the launch of the ZipFit Espresso, a purpose-built touring liner designed for long missions, high alpine expeditions, and modern lightweight alpine touring boots. In an industry increasingly focused on shaving grams at...

February 4, 2026

Outdoor Retailer To Embed 150 Creators on Show Floor with debut of Wild Reach

MINNEAPOLIS (February 4, 2026) /OUTDOOR SPORTSWIRE/ — This August, Outdoor Retailer, the national gathering for the U.S. outdoor industry, will debut the Wild Reach Initiative, a program embedding 150 outdoor-focused creators directly into the event. Designed for a moment when audiences are increasingly tuning out automated content, the initiative brings...

February 4, 2026

Premier Ultrarunner Courtney Dauwalter Partners with Näak Through 2029 Season to Strengthen Ultra-Mindset

OGDEN, Utah (February 4, 2026) /OUTDOOR SPORTSWIRE/ — World-renowned ultrarunner Courtney Dauwalter has partnered with Näak, making the Canadian sports nutrition brand her official fuel sponsor for the 2026 season. Näak and Dauwalter share a passion for the “Ultra-Mindset,” and through this partnership Dauwalter will be using Näak fuel to...

February 4, 2026

Mountain Equipment opens showroom with Urban Outdoor Sales at Outdoor Market Alliance

LAKEWOOD, CO (February 4, 2026) /OUTDOOR SPORTSWIRE/ – Urban Outdoor Sales (UOS) announces the opening of a dedicated showroom featuring Mountain Equipment and its other brands at the Outdoor Market Alliance (OMA) in Lakewood, Colorado. The showroom marks a significant milestone for Mountain Equipment in the United States as it...

February 4, 2026

Rumpl Expands Outdoor Distribution in Australia and New Zealand Through Trail Head Goods Partnership

PORTLAND, Ore. (February 4, 2026) /OUTDOOR SPORTSWIRE/ - Rumpl, the category creator for technical outdoor blankets, is expanding its global footprint with a new exclusive distribution partnership with Head Goods Co. throughout Australia and New Zealand. The expansion comes alongside new leadership additions at Rumpl, including the appointment of James...

February 4, 2026

Sourced From the Unexpected: Introducing PAKA’s New Huascarán Jacket

Boulder, Colorado (February 4, 2026) /OUTDOOR SPORTSWIRE/ - PAKA, a sustainable apparel brand and innovator in alpaca-based clothing, is proud to introduce the Huascarán, a retro-inspired jacket built from high-performance fabrics sourced entirely from South America. The Huascarán reflects the brand’s commitment to style, performance, and a transparent and equitable...

February 4, 2026

Zero Motorcycles Closes 2025 with Strong Global Growth Across Sales, Dealers, and Product Lines

Noord-Scharwoude, NL (February 4, 2026) /OUTDOOR SPORTSWIRE/ - Zero Motorcycles, the global leader in electric two-wheel transportation and powertrains, today announced a strong close to 2025, marking another year of global growth and expansion. The company delivered a 89% year-over-year increase in North American retail sales and 17% year-over-year increase...

February 4, 2026

Suunto: 90 Years of Adventure

February 4, 2026 /OUTDOOR SPORTSWIRE/ - February 2026 marks 90 years since the founding of Suunto, the world-renowned Finnish brand that has long been at the forefront of sports and dive wearables, driving continuous innovation since its beginnings in 1936. Pioneering exploration has been in Suunto’s DNA from the start:...

February 4, 2026

It’s Time for the “Super Pigskin Bowl” on Sportsman Channel

DENVER (February 4, 2026) /OUTDOOR SPORTSWIRE/ – There’s no better way to prep for Super Bowl Sunday than to tune in Saturday night, Feb. 7, from 4:30-6:30 p.m. ET, for Sportsman Channel’s “Super Pigskin Bowl” lineup. There’s no championship game without a football, and in the early days of the...