BONX – Launches ‘BONX Stories’ and Welcomes Pro Victor Daviet
August 22, 2018
TOKYO, JAPAN (Aug. 22, 2018) — BONX, the cutting-edge Bluetooth earpiece and proprietary group-talk communications app, is thrilled to introduce an exciting new iOS feature specifically designed for athletes and outdoor enthusiasts with a knack for video editing. The feature, appropriately coined “BONX Stories,” allows users to film videos directly via the app and, at the same time, capture the relevant chat between all users, regardless of distance. The overlay of real-time chat and video is a unique feature, as most video filmed by popular handheld recorders captures only the sound closest to the person filming; any conversation happening between subjects being filmed in the distance simply doesn’t make it to the traditional microphone. As a solution, BONX Stories produces a real-time video and audio recording of the group in the moment, highlighting reactions and emotions during epic shared rides and adventures — no matter how far away the participants are from one another.
The introduction of the BONX Stories feature is one of the reasons why professional snowboarder Victor Daviet was attracted to the BONX brand. Well known for his group rides and adventures with his crew, Daviet recognized that the ability to overlay multiple audio sources into one video, in real time, was something that brought a unique perspective to his frequent social-media edits.
“BONX is an innovation that brings a new approach to communication, allowing our daily activities to be more enjoyable and social. I can easily talk to all of my friends within a single app on my phone and via a single earpiece,” Daviet says. “I’ve been using BONX in so many different settings: talking to friends during fun snowpark sessions, listening to music during bike rides or to communicate during video/photo shoots.”
A world traveler, adventurer and content creator with a growing social-media following, Daviet is an excellent addition to the BONX team. Daviet’s high energy and passion for the sport speaks for itself through his engaging videos featured on Instagram, which have elevated him to become BONX’s first snow ambassador.
Though BONX is cellular-network dependent, Daviet also enjoys using it in technical conditions while filming in the European backcountry, where reliable cell service is prevalent. “I love that each time I use BONX, the communication is clear, hands-free and helps the entire staff and crew be more organized,” he says.
“We’re stoked to have someone talented and genuine like Victor on the BONX team! His entrepreneurial spirit mixed with his passion and enjoyment toward snowboarding makes him a perfect fit. He’s joining a team of innovative athletes and we’re excited for him to help elevate the brand with his talent,” says Takahiro Miyasaka, CEO.
BONX is proud to welcome Victor Daviet as the first snow athlete to be included in its team of BONX ambassadors. He joins a roster that includes notable international athletes such as Canada-based mountain bike pro Brandon Semenuk, European professional cycling Team LottoNL-Jumbo and Australia-based pro angler Jonathan “Redbeard” Jones.
For more information about BONX and BONX Stories, visit http://bonx.co.
About BONX
Japan-based and privately-owned company BONX is an outdoor technology brand. The BONX Grip, their Bluetooth-connected earpiece that communicates via a BONX-specific smartphone app, is their debut group-talk product. Originally launched in Japan, BONX found success via a positive crowdfunding campaign, enabling the brand to launch in North America. BONX is an international award recipient of the 2016 Good Design Award “Best 100” (Japan), JIDA Design Museum Selection (Japan), Red Dot Design Award (Germany), Design Intelligence Award (China) and ISPO Brand New Award winner. The outdoor-activity-focused product has been designed for comfort and functionality, all with the ease of Bluetooth. For more information, please visit https://BONX.co.
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Justina Rapala Nielsen | FORTE MARE
+1.310.845.6892
justina@fmare.com