Injinji Expands Brand Marketing Team for 2022
March 1, 2022
Welcome Lexi Brantman and Margaux Kelly to Injinji
San Diego, CA (March 1, 2022) /OUTDOOR SPORTSWIRE/ – Injinji, the innovator of the patented five-toe-Performance Toesock™ for runners and outdoor enthusiasts, announces new additions to the Injinji Marketing Team; Lexi Brantman (Content Marketing Manager) and Margaux Kelly (Digital Marketing Coordinator).
With a creative background and business mindset, Lexi Brantman will bring a fresh design perspective to the Injinji team in her role as Content Marketing Manager. Having owned two successful businesses in the apparel and one media space with global consumer acknowledgment, Brantman understands Injinji’s 2022 goals; specifically, heightening the brand’s achievements and consumer awareness within the lifestyle and outdoor space.
“We are very excited to have Lexi on the Injinji team,” said Director, Ecommerce & Operations, Claire Kooperman.“She comes with experience that will not only contribute to the continued growth and success of Injinji, but also strengthen our marketing efforts in the spaces that we thrive in as well as ones we want to grow and be seen in. We are excited to add her ideas and plans to the Injinji brand.”
Kelly brings a strong brand development background to the Injinji team, with a wealth of brand building, presentation and management experience with various social media platforms. In her role as the Digital Marketing Coordinator, Margaux will aid Injinji’s brand development.
“ Margaux will be a nice addition to the team and add to what we are doing here,” said Director, Ecommerce & Operations, Claire Kooperman. “She has a strong diverse work background and understanding of what consumers are looking for and how to increase engagement and interaction. She is a great asset to the Injinji brand and we are looking forward to a year full of new thoughtful and creative projects.”
Injinji is always looking for ways to improve and the additions of Brantman and Kelly keep the brand on track to reach their 2022 goals. If you would like to be a part of the team or take a look at some of the latest styles from this season, visit injinji.com.
For more information about Injinji, please direct media inquiries to smoore@outsidepr.com
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About Injinji: Injinji, the innovator of the Original Performance Toesock, is a company dedicated to the health and performance of feet since 1999. By redesigning the basic structure and shape of a traditional sock, toesocks help to enhance the function and freedom of the foot while inside any shoe. Injinji strives to make the journey of life more comfortable and believes that whatever the athletic endeavor, there is a toesock to enhance the experience. Learn more at Injinji.com.