Liv Cycling Introduces Intrigue Advanced Pro 29

September 15, 2020

Liv Expands Intrigue Lineup with First Carbon Trail 29er Bike with Flip Chip Adjustable Frame Geometry

NEWBURY PARK, Calif. (Sept. 15, 2020) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its new Intrigue Advanced Pro 29 trail bike featuring an Advanced-Grade Composite frame, suspension tuned specifically for women by women, 29-inch wheels and flip chip adjustable frame geometry. The Intrigue Advanced Pro 29 is built to cover ground, mow over techy singletrack and charge down aggressive terrain.

“The Intrigue Advanced Pro 29 is the bike you can take anywhere. It’s the quiver killer that climbs and descends equally well,” said Ludi Scholz, Liv global off-road category manager. “This bike is built upon years of knowledge to deepen the Intrigue lineup and meet all the demands of riding any trail with more versatility than ever before.”

The Intrigue Advanced Pro 29 was built using Liv’s 3F design philosophy which applies to the frame geometry and suspension tuning. Gathering worldwide female-only dimensional data, Liv designs and engineers frame geometry specifically for women by optimizing weight distribution on the bike. This puts the rider in the best position to maximize power and efficiency, and employ her most powerful muscles. Further, Liv custom-tuned the Intrigue Advanced Pro 29 suspension for women so it performs optimally for female riders and the bike’s intended use, resulting in improved traction, control and confidence.

Prototypes of the bike were fine-tuned with feedback from Liv suspension partners and ridden by Liv global athletes. Liv Racing pro enduro rider Rae Morrison has already put her brand new Intrigue Advanced Pro 29 bike to the test.

“Going over rough straights, the Intrigue Advanced Pro 29 rides really smoothly. I was able to let go of the brakes and carry so much speed,” said Morrison. “With its flip chip adjustable frame geometry, the bike has two distinctly different personalities, providing me with two bikes in one. In the low position with a lower bottom bracket the bike feels way more stable at speed and in corners. In the high position the seat tube angle is in such a good pedaling position that it feels incredibly efficient. It’s an awesome bike that blew my expectations out of the water.”

Top Performance Trail Bike

High-performance grade raw carbon fiber and custom resin, produced in Giant’s own composite factory, are used to handcraft the custom Intrigue Advanced Pro 29. Designed to provide more frame protection and help dampen the sound of object impact, Liv engineers incorporated a new shape and softer material of the chainstay and downtube protectors.

The series also features a carbon wheelset, dropper seatpost and signature Maestro Suspension Technology. The Maestro platform includes four strategically positioned pivot points and two Advanced Forged Composite linkages that work together to create a single floating pivot for the most active, efficient and independent suspension system on the trail.

Balanced Agility

With a versatile 125/140 mm platform and 29-inch tubeless Boost wheels compatible with up to 2.5-inch tires, Intrigue Advanced Pro 29 offers both climbing agility and descending control. The composite rocker arm is made for maximum strength, torsional stiffness and lowering overall frame weight. This contributes to a lightweight, comfortable ride with efficient wheel tracking for increased balance and control.

Truly Dialed for Women

The Intrigue Advanced Pro 29 was built to offer women-specific geometry, a unique composite layup and suspension tuned specifically for women by women. Key touchpoints like the all-new Liv Sylvia SL saddle and the Liv Supera lock-on grips ensure the bike is ready to hit the trail right out of the box.

“The Intrigue Advanced Pro 29 is hands down the best trail bike I’ve ever ridden. Not only can it tackle technical descents and features like jumps and wall rides, but it also makes climbing fun and enjoyable. This will definitely be my go to bike for everyday riding and training,” said Bella Naughton, Liv Racing pro enduro rider and EWS North American Continental Enduro Series U21 series champion.

Liv introduced its first 29er trail bike, the Intrigue 29, on August 4, 2020. The Intrigue Advanced Pro 29 will be available worldwide this fall. Discover more at liv-cycling.com/intrigue-advanced-29.

About Liv Cycling

Liv is the only cycling brand in the world dedicated solely to women. Founded in 2008 by Giant executive Bonnie Tu as part of the Giant Group, Liv creates innovative bicycles and gear to fit and perform at the highest level. Liv aims to empower all female riders from beginners to pros. With a global team of retailers, athletes and events, plus a growing online presence focused on riding skills, bike maintenance, nutrition, travel, and other experiences – Liv strives to support community and be the number one resource for women cyclists around the world. Learn more at liv-cycling.com.

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Media Contact:

Brook Hopper, Liv Cycling

(805) 340-5034 or BrookHopper@liv-cycling.com