Ombraz Introduces Fresh New Styles to Its Lineup of Armless Sunglasses

July 13, 2020

Don’t call it a comeback! Dynamic brand back at it again with some tasty new sunnies.

Bellevue, WA – July 13, 2020 –Ombraz Sunglasses, the brand changing the sunglass landscape, is ready to ramp up the armless sunglass revolution with two new styles: the Dolomite and the Leggero. With these additions, Ombraz’s lineup of armless shades continues to buck the antiquated sidearm trend and deliver stylish, comfortable, and durable change to the sunglass industry. By eliminating sidearms, Ombraz has redefined the typical sunglass experience—no more breaking, falling off, headaches, or pinching.

Since introducing the Ombraz Classics to the world in 2018, co-founders Jensen Brehm and Nikolai Paloni have lived the Ombraz mantra—No Sidearms. No Problems. In the two years since the Classic graced the market, Brehm and Paloni have rolled up their sleeves, tightened their cords, and gotten to work designing the next generation of armless sunnies.

Along with the Classic, the Dolomite and the Leggero boast high-quality, German-engineered polarized Zeiss optics with a scratch- and smudge-resistant coating. New abrasion-resistant, 100% recycled Japanese nylon cord and an in-molded adjustment system provide a buttery smooth and ultra-comfortable experience, and wider nose pads reduce the potential for fogging during high-intensity activity. Whether on the water, trail, slopes, or single track, Ombraz Sunglasses are engineered for hours of ultimate comfort and performance.

Sharing a name with an Italian mountain range, the Dolomite offers a tectonic shift in sunglass design. This new model fuses a stellar lifestyle frame with functional and practical craftsmanship. This saucy little number offers a distinctly circular frame design, while built-in side visors reduce peripheral glare whether in the mountains, on the water, or “working” from home on the back deck. The Dolomite is available in Regular and Narrow sizing and comes in a variety of polarized lens options (Grey, Brown, and Yellow) and frame colors (Charcoal and Slate).

For armless sunglass converts searching for a more angular look, the Leggero fits the bill. An ode to the Ombraz Classics, this timeless design pays homage to the 1960s. With its straight lines and laid-back attitude, the Leggero offers a skinnier, more rectangular shape than the Classic, accentuating the wearer’s finest features. For individuals with slightly larger heads, the Leggero beckons and is available in Regular and XL sizes. Much like the Dolomite, this oh-too-fresh style is available in a variety of polarized lens options (Grey, Brown, and Yellow) and frame colors (Charcoal and Ember).

The entire Ombraz collection can be found at Ombraz.com, retailing for $140. For a limited time, both the Dolomite and the Leggero are available for pre-order at 20% OFF with shipping scheduled to begin in early August. With every pair of sunglasses purchased customers receive free shipping, 30-day returns, and a lifetime warranty. Additionally, through the Ombraz Shade Project and in collaboration with the Eden Reforestation Project, Ombraz plants 20 mangrove trees for every pair sold, sequestering 330x more carbon than it takes to produce and deliver a single pair of Ombraz.

To learn more about Ombraz Sunglasses, its products, and its commitment to being carbon negative, visit Ombraz.com or contact cory@darbycommunications.com

About Ombraz Sunglasses

Ombraz Sunglasses is challenging the sunnies industry, asking the simple question—What happens when you dare to create good-looking, high-quality sunglasses, without sidearms?  The answer—No sidearms. No problem. Since the introduction of the Ombraz Classic in 2018, Ombraz has built carbon-negative, armless sunglasses that solve a problem and serve a purpose. Whether on the river, trail, slopes, or single track, Ombraz can be worn for hours, combining comfort, performance, and durability. Additionally, through the Ombraz Shade Project, and with the help of its partner Eden Reforestation Project, Ombraz plants 20 mangrove trees for every pair of sunglasses sold. A member of 1% For the Planet and Carbon Neutral Certified, Ombraz sequesters 330x more carbon than it takes to produce and deliver each pair of sunglasses. Now, Ombraz is ready to introduce two new styles to the market: the Dolomite and the Leggero. Learn more about the full line-up of armless sunglasses, visit Ombraz.com or follow @Ombraz.

About Darby Communications 

 Darby Communications is a boutique PR & digital marketing agency serving the outdoor, fitness, and wellness industries through impactful content creation, media placement, email marketing, and social media management. Headquartered in Asheville, NC with a coast-to-coast portfolio, Darby Communications takes a team approach to everything they do for clients and have worked with many of the outdoor and fitness industries’ most respected companies. Their current client roster includes: 360 Adventure Collective, Appalachian Gear Company, Astral, Feetures, Hyland’s, Ignik, Industrial Revolution, Johnson Outdoors, LifeSaver, Nantahala Pisgah Forest Plan Partnership, Outdoor Economy Conference, Sierra Designs, Tarpestry, and Wildwater. Learn more at www.darbycommunications.com or follow on social @darbycomm.