Sports News - Outdoor Sportswire

August 21, 2024

Introducing ADDRA Labs™: New Line of High Performance Sports Nutrition Products That Support Endurance Athletes

New York, NY 8/21/24 /OUTDOOR SPORTSWIRE/ - ADDRA Labs™, an innovative new sports nutrition brand, introduces their brand-new ADDRA High Performance Protein Bars. ADDRA Labs™ aims to address an underserved area of endurance sports nutrition: targeted protein consumption for muscle recovery, repair, and remodeling. ADDRA High Performance Protein Bars were...

nutrition

August 21, 2024

Fleet Feet Appoints Three New Executives to Store Support Team

CARRBORO, N.C. (August 21, 2024) /OUTDOOR SPORTSWIRE/ - Fleet Feet, the largest franchisor of run specialty stores, today announced three new executive hires as the company enters a period of growth. Amy Diebler joins Fleet Feet’s Store Support Team as chief financial officer. In her role, Diebler will oversee all...

August 21, 2024

Oiselle Becomes Inaugural Athletic Apparel Sponsor of Alexis Ohanian’s Athlos NYC

Seattle, Wash. (August 21, 2024) /OUTDOOR SPORTSWIRE/ – Innovative women’s running brand, Oiselle, today announced they are the inaugural athletic apparel sponsor for ATHLOS, the track invitational created by entrepreneur and investor Alexis Ohanian. Focused on centering and celebrating the female athlete, Athlos NYC will feature a historic investment in...

Giving

PR Newswire Syndication

Sponsorships

August 20, 2024

Snoop Dogg and Solo Stove deliver ‘Blunt Marketing’ in latest ads

Solo Stove, the maker of smokeless fire pits, is teaming up with Snoop Dogg again in a campaign the marketer says is its largest to-date, according to information shared with Marketing Dive. The Martin Agency worked on the effort. “Blunt Marketing” features Snoop Dogg and his longtime collaborator Warren G engaging in a...

August 20, 2024

Patagonia Gives All US Employees Paid Time Off to Vote Early

This year, the outdoor apparel company with more than 2,000 employees in the U.S. will close its stores, warehouse and offices on Tuesday, Oct. 29, 2024, which is national Vote Early Day. Employees will receive a paid day off and have the entire day to vote early and volunteer. The company...

August 20, 2024

Friction Labs Launches Athletic Hands™, a Revolutionary Restorative Hand Cream for Athletes

Denver, CO .OUTDOOR SPORTSWIRE/ - Friction Labs, a leading sporting goods manufacturer, is proud to announce the launch of Athletic Hands™, a purpose-built restorative hand cream designed specifically for athletes. Developed in partnership with dermatologists and tested by Friction Labs' Pro Team, Athletic Hands quickly aids in the recovery of...

August 20, 2024

Grassroots Outdoor Alliance names new officers, members to board of directors

RENO, Nev. (Aug. 20, 2024) /OUTDOOR SPORTSWIRE/ - Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, recently elected a new slate of officers and welcomed three new board members. The board — which reflects the geographic and market diversity served by its...

August 20, 2024

The Rise of Off-Grid RVing

While it’s incredible to see more people embracing the outdoors and RVing, this has created quite a few challenges within the existing RV travel infrastructure. Campground availability has become more limited, especially in peak seasons and near natural and tourist attractions. While the most popular spots were already tough to...

Camping

August 20, 2024

Amer Sports Raises Guidance After Q2 Beat, Led by Arc’teryx

Amer Sports, Inc. raised its guidance. for 2024 after posting Q2 sales and earnings results that beat its expectations. The freshly public Finnish company, which owns the Salomon, Arc’Teryx, Wilson, Peak Performance and Atomic brands, reported a 16 percent increase in sales in Q2 to $994 million. Net loss decreased 98 percent to $4...