October 16, 2023

MyOutdoorTV’s JUST SHOT™ Library Continues to Grow with Content from Waddell, Eichler, Realtree and More

DENVER (October 16, 2023) /OUTDOOR SPORTSWIRE/ - Just added to MyOutdoorTV’s JUST SHOT™ library is a new season of JUST SHOT™: Bone Collector featuring Michael Waddell and the Bone Collector crew. This addition joins fresh content from other industry giants such as JUST SHOT™: Realtree Road Trips, JUST SHOT™: Hunting...

October 13, 2023

REI cuts 275 retail jobs in bid to restructure brick-and-mortar stores

Seattle-founded REI cut 275 retail jobs, including 19 in Washington, as part of a broader plan to restructure stores. The layoffs affect 2% of the outdoor retailer’s workforce nationally. The decision comes as the company is trying to change its brick-and-mortar business model. Seattle Times

October 13, 2023

ENVO Drive Systems Launches Initiative to Diversify Winter Tourism with Thrilling Electric Snow Vehicles

Vancouver, Canada (October 13, 2023)/OUTDOOR SPORTSWIRE/ – As winter approaches and the anticipation for snow-covered landscapes builds, ENVO Drive Systems – designers of traditional e-bikes as well as unique, purpose-built e-vehicles for snow, water and 4-wheeling – is aiming to transform the tourism scene for winter resorts, and more importantly their guests,...

October 12, 2023

Capstone Precision Group Appoints U.S. Marketing Manager

Capstone Precision Group, the maker of Berger Bullets and Ammunition, appointed Kenneth Lin as marketing manager for U.S. operations. Lin joins Capstone after 13 years in the firearms industry with GA Precision, the rifle manufacturer. Capstone Precision, part of Nammo Group, is also the exclusive distributor of Lapua Components and Ammunition,...

October 12, 2023

HEAD/Tyrolia USA and Backbone Carve a Path to Continued Wintersports Excellence

October 12, 2023 - Boulder, Colo. /OUTDOOR SPORTSWIRE/ - HEAD/Tyrolia, the world’s largest independently-owned ski and binding manufacturer, today announces its strategic partnership with Backbone, the country’s leading active lifestyle media agency. Backbone will be the PR agency of record for the brand, supporting HEAD's continued growth within the U.S....

October 12, 2023

Outdoor Apparel Pioneer Mountain Khakis Enlists Darby Communications as Media Relations Partner

October 10th, 2023 -- Charlotte, NC/OUTDOOR SPORTSWIRE/ – Premium outdoor apparel outfitter Mountain Khakis proudly announces its partnership with fellow North Carolina-based business Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and fishing markets. Effective immediately, Darby Communications will serve as Mountain Khakis’ agency of record,...

October 12, 2023

Solo Stove Makes Its Debut in the 97th Macy’s Thanksgiving Day Parade®

GRAPEVINE, TX & NEW YORK, NY - (October 12, 2023) /OUTDOOR SPORTSWIRE/ - Solo Stove, a home and outdoor lifestyle brand within Solo Brands (NYSE: DTC), is thrilled to announce its participation in the 97th Macy’s Thanksgiving Day Parade® on November 23, 2023. On Thanksgiving morning, Solo Stove will warm...

October 12, 2023

RVDA Recognizes Top-Rated RV Manufacturer/Brands in Dealer Satisfaction Index (DSI) Survey

(Fairfax, VA) /OUTDOOR SPORTSWIRE/ - RVDA is honoring 16 RV manufacturers/brands with Quality Circle Awards for achieving the highest scores in the association’s 29th Annual Dealer Satisfaction Index (DSI) survey. These brands/manufacturers received at least 15 dealer responses and scored 4.25 or above on a 5-point scale in overall dealer...

October 11, 2023

Alterra Mountain Company to acquire Mike Wiegele Heli Skiing in Canada

Alterra Mountain Company (owners of Ikon Pass) have announced an intention to acquire Mike Wiegele Helicopter Skiing in Blue River, British Columbia. Established in 1970, Mike Wiegele Heli Skiing is located in the heart of the magnificent Cariboo, Monashee, and Rocky Mountains ranges. This unique area of British Columbia is...

October 11, 2023

Polartec Launches New Brand Ethos ‘Made To Go Beyond’

Planet Earth, the Universe (October 11, 2023) /OUTDOOR SPORTSWIRE/ - Polartec®, a Milliken & Company brand and the premium creator of innovative and sustainable textile solutions, unveils its new brand ethos, Made To Go Beyond. The new positioning and identity represent an evolution for the brand and forms the foundation...