November 30, 2022

The Rossignol Group to Invest $50M in Three Years Targeting Revenue Growth, Sustainability Leadership

Targeting both significant revenue growth and category leadership in sustainable ski and outdoor products, the Rossignol Group this month unveiled a new strategic plan — called Ascension 2026 — that commits to investing $50 million between now and 2026 to achieve its goals. Businesswire

November 29, 2022

Outdoor Prolink Announces Latest Brand Additions to its Pro Purchase Website

BOULDER, Colo. (November 29, 2022) /OUTDOOR SPORTSWIRE/ – Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, announces recent additions to its catalog of brand partners. The 13 brands that Outdoor Prolink will add include industry leaders from the backpacking, footwear, vehicle-supported adventure, and cycling...

November 29, 2022

Dynafit is First Official Partner of ITRA

Aschheim, Nov. 29, 2022 /OUTDOOR SPORTSWIRE/ – The International Trail Running Association (ITRA) is the leading umbrella organization globally for the sport of trail running. Now, ITRA and DYNAFIT are announcing their partnership. That makes the brand by athletes for athletes that develops premium product systems for mountain endurance athletes the...

November 29, 2022

Lectric Ebikes Defies Inflation Odds, Slashing Consumer Prices and Relieving Energy Costs

PHOENIX (Nov. 29, 2022) /OUTDOOR SPORTSWIRE/ - With rising costs of living and rising energy costs present on a global scale, a single EV company – the fastest growing e-bike brand in the U.S. – defies the odds of imminent recession by presenting a viable urban transportation solution that addresses...

November 29, 2022

SportfishingBuddy.com, an Online Fishing Resources Hub, Acquires Chesapeake-Angler.com

/OUTDOOR SPORTSWIRE/ - SportfishingBuddy.com is happy to announce that it has purchased Chesapeake-Angler.com, which has been a fantastic resource for thousands of anglers, both in the Chesapeake Bay region and around the whole nation. SportfishingBuddy.com now includes Chesapeake-Angler.com, and this new resource hub will be the go-to place for anglers...

November 28, 2022

Black Friday Online Sales Hit Record $9.12 Billion

U.S. shoppers spent a record $9.12 billion online this Black Friday, according to Adobe Analytics, which tracks sales on retailers’ websites. That’s a 2.3 percent increase compared to $8.92 billion in 2021 and also up from $9.03 billion the in 2020. SGB Media

November 28, 2022

Crown Capital buys portable tent maker Pacific Yurts

Crown Capital has acquired Oregon based Pacific Yurts Inc, a maker of portable tents or yurts. No financial terms were disclosed. Pacific Yurts launched in 1978. PE Hub

November 25, 2022

Patagonia Sues Gap for Copying Its Signature Snap-T Pullover

Following its fallout with Ye, GAP (NYSE:GPS -2.19%) now lands itself in legal trouble with outdoor clothing retailer Patagonia which recently filed a lawsuit accusing the American clothing brand of copying its signature Snap-T pocket design found on its fleece sweaters for over three decades. Hype Beast

November 23, 2022

Camber Outdoors Launches ‘Seat at the Table’ Fundraising Campaign

BOULDER, Colo. /OUTDOOR SPORTSWIRE/ - Today Camber Outdoors, the non-profit organization with the mission of supporting workplace inclusion, equity and diversity for outdoor-recreation focused organizations, announces the launch of its ‘Seat at the Table’ fundraising campaign to bolster and support Camber’s mentoring programs. “Mentoring is one of the most powerful...

November 22, 2022

Bajío Sunglasses Teams Up with Collegiate Bass Fishing Series

New Smyrna Beach, FL (Nov. 22 2022) /OUTDOOR SPORTSWIRE/ - Bajío, maker of blue-light filtering, sustainable performance sunglasses, is excited to announce a partnership with the Association of Collegiate Anglers. As part of this partnership, Bajio will activate on-site at events, products will be featured in prize payouts, and sunglasses...