December 21, 2020

PeopleForBikes Extends Partnership with International Mountain Bicycling Association

BOULDER, COLO. (December 21, 2020) — PeopleForBikes, the nation’s leading bicycle advocacy organization, is proud to announce a renewed partnership with the International Mountain Bicycling Association (IMBA), the world leader in mountain bike advocacy since 1988. “Our mission is to make biking better for everyone. Partnering with IMBA is a...

December 21, 2020

Orvis Names Reenie Benziger Chief Product Officer

MANCHESTER, Vt. (Dec. 21, 2020) —Orvis, the family-owned and operated outdoor retailer that specializes in fly fishing gear, dog products and active lifestyle apparel, announces today that Reenie Benziger has been named chief product officer, effective January 11, 2021. In this new position, Benziger will provide executive oversight for all...

December 19, 2020

Yahoo Finance Digital sales and China emerged as the twin pillars lifting Nike’s Q2 earnings

The sportswear giants’ Q2 revenue came in at $11.2 billion vs. $10.55 billion expected and $10.33 billion year over year. Earnings per share came in at 78 cents vs. 62 cents expected and 70 cents year over year. Digital sales and China emerged as the twin pillars lifting Nike’s Q2...

December 18, 2020

Dick’s SG Partners For Same-Day Delivery

Dick’s Sporting Good and Instacart announced that the companies have partnered to launch same-day delivery from more than 150 stores to provide another safe and convenient shopping option for its customers during the holidays and beyond. Stores impacted include Dick’s locations in Connecticut, Delaware, Georgia, Maryland, New Jersey, New York,...

December 18, 2020

Outdoor Research welcomes new Vice President of People and Culture

SEATTLE, Wash. (Dec. 18, 2020) – Outdoor Research, a leader in functional outdoor, tactical and medical apparel and accessories, welcomed Brett Kruse to its leadership team this week. Kruse joins OR as its new Vice President of People and Culture, where he will lead Human-Relations initiatives, including growing upon a...

December 18, 2020

Backcountry Partners with USA Nordic as Official Retailer, Licensed Gear and Apparel Supplier

PARK CITY, Utah (Dec. 18, 2020) – Backcountry, the online specialty retailer of premium outdoor gear, accessories and apparel, announced today that it will partner with USA Nordic, the national leadership organization for nordic combined and ski jumping. Backcountry will serve as the official online retail store of licensed USA...

December 18, 2020

Garmin UNBOUND Gravel and Major Taylor Association Commit to Growing Inclusion in Gravel Racing

EMPORIA, Kans., (Dec. 18, 2020) — Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin UNBOUND Gravel event, is pleased to announce a new partnership with Major Taylor Association as part of Life Time’s ongoing commitment to growing diversity at gravel cycling events. This partnership...

December 18, 2020

Houdini Previews its Most Circular Collection of FW21 Sportswear

Stockholm. Sweden 18 November 2020 - Swedish Circular Sportswear brand Houdini today announces the launch of its FW21 collection. By reimagining not just how products feel on your body but how brands launch new products in what is typically a closed door event. With the goal to be 100% circular...

December 17, 2020

TAXA Outdoors Announces New Headquarters with Increased Production Capacity

HOUSTON (December 17, 2020) — Marking a year of significant growth in the Outdoor industry with an uptick in outdoor recreation and rising demand for recreational vehicles, TAXA Outdoors, the leading manufacturer of lightweight, mobile human habitats for outdoor adventure, announces it will open its new 69,356 square-foot headquarters in...

December 17, 2020

Astral Names New Rep for Texas Region

Asheville, NC – December 17, 2020 –  Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the addition of Stephen Seaton to its sales team. Seaton will represent the brand across Texas, Arkansas, Louisiana, and Oklahoma. An independent rep for nine years, Seaton brings a well-honed skillset and invaluable...