February 1, 2018

TIME Sport launches new Altitude frame series in partnership with the village of Alpe d’Huez

TIME is excited to introduce a new frame project to the cycling community, continuing in the TIME tradition of innovation and competitive excellence. The new Alpe d'Huez range symbols a turning point in TIME's history. After a period of transition into the Rossignol Group, we are proud to launch a...

January 31, 2018

Honey Stinger Introduces New Line of Organic Cracker N’ Nut Butter Snack Bars

STEAMBOAT SPRINGS, Colo. (Jan. 31, 2018)—Honey Stinger, the leading manufacturer of honey-based nutritional products, today announced an all-new line of indulgent snack bars to its growing product line. As a new category for the brand, these unique snack bars are the perfect post-workout reward, summit snack, or guilt-free dessert. The...

January 30, 2018

Orange Mud Celebrates The Growth of Its Ambassador Program

Castle Rock, CO – Orange Mud, an athletic goods company which creates hydration packs for running, biking, and a range of other sports, is today celebrating the success of its ambassador program, which recruits dedicated customers to help promote the brand online. Founded in April 2014, the ambassador program is...

January 29, 2018

Thomson Bike Tours Offers First-Ever Scenic Gravel Trip from Barcelona to Girona

GUILFORD, Conn. – Thomson Bike Tours, the leading operator of premier cycling tours around the world for more than 15 years, announces its first-ever gravel bike trip along the Mediterranean coast from Barcelona to Girona from September 30th to October 6th. This seven-day ‘Barcelona to Girona by Gravel’ trip starts...

January 29, 2018

KICKER’s Smallest and Toughest Bullfrog Bluetooth® Speaker Now Available

Stillwater, OK (January 29, 2018) – KICKER announces the release of its versatile, excursion-ready Bullfrog Bluetooth® speaker. Designed for outdoor enthusiasts looking to enhance everyday adventures, the BF100 joins the Bullfrog collection of durable, long-lasting performance speakers made for any and every environment. The latest addition to the family of...

January 26, 2018

Hydro Flask Expands Award-Winning Unbound Series™ Collection with New Compact Designs

Bend, OR (January 26, 2018) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and a Helen of Troy Limited (NASDAQ, NM: HELE) company, is excited to grow its award-winning Unbound Series™ Soft Cooler line with two new compact designs. The collection will feature the 15 Liter...

January 25, 2018

Yuba Bikes Moves Headquarters

Cotati, CA (January 25, 2018) - Yuba Bikes www.yubabikes.com, is excited to announce that they have relocated their office and warehouse headquarters to Cotati, CA. Originally based in Petaluma, CA, the company has moved into a larger space to manage production growth. The new space in Cotati houses both the...

January 24, 2018

Balega Hires Mary Hannah Andrews as Brand Manager

Durham, N.C. – Balega, a leading performance sock brand in the run specialty market, welcomes Mary Hannah Andrews as Balega brand manager. Mary Hannah will oversee Balega’s brand’s promotional programs as well as support the expansion of Balega’s parent company, Implus, and its Implus Run Specialty Group division. “We are excited...

January 24, 2018

BAFFIN Takes on Charitable 14 Day Winter-Bike Expedition Around Lake Ontario

Toronto, ON-Starting at Baffin headquarters in Stoney Creek on January 30th, members from the Canadian footwear & apparel company will be embarking on a 1000km,14-day cycling expedition around one of North America’s Great Lakes, Lake Ontario. BAFFIN has designed the expedition to generate excitement and enthusiasm for the great outdoors,...

January 24, 2018

Vintage Electric Opens HQ Showroom, Hires SIMBOL Communications for PR

Santa Clara, CA (January 24, 2018) — To further bolster brand awareness in its Bay Area home base, and its growing North American presence, ebike transportation brand Vintage Electric has hired Park City-based, cycling and outdoor specialists SIMBOL Communications as their Public Relations agency of record. The move follows the...