January 23, 2018

Orange Mud to Attend ISPO Munich

Castle Rock, CO – Orange Mud will be present at the 2018 ISPO Munich Trade Show marking the first time Orange Mud will be in attendance for the event. Orange Mud is very excited to be on site to present their line of cycling and running hydration packs and accessories;...

January 22, 2018

Darn Tough Vermont Continues to Inhale Market Share with 27% Growth Year over Year

Northfield, VT. (January 22, 2018) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance, outdoor and lifestyle socks, finishes off its 33rd straight quarter with double digit growth, exceeding the company’s goals for snatching market share. Driven by opening 291 new retail doors, continued investment with existing...

January 22, 2018

Accell North America Launches 2018 Consumer-Centric Omnichannel Strategy; Built to Modernize IBD’s

Kent, Wash. (January 21, 2018) – The retail correction has set in to the bike industry, and by all accounts, bicycle wholesale is broken. Independent Bicycle Dealers (IBD’s) are carrying more than their fair share of the risk and suffering through the evolution. Yet the old playbook model is still...

January 22, 2018

Chamois Butt’r Ships Eco-Friendly, Retail Ready Packaging in 2018

PLEASANT VALLEY, Mo. (January 22, 2018) – Chamois Butt’r, the ultimate skin lubricant and chamois cream developed to improve riding comfort, boasts a new, more environmentally-friendly Retail Ready Packaging (RRP) that can be put straight onto the shelf or display hook with a limited amount of unpacking. “In doing research...

January 18, 2018

Chums Introduces A New Line of Hip Packs for Active, Modern Lifestyles

Salt Lake City, UT (January 18, 2018) – Chums, producer of adventure travel accessories to protect and organize your gear, introduces a new line of solution-based hip bags, the Transit Series, for active, modern lifestyles and adventures. For Spring 2018 Chums introduces a line of minimalist hip bags, the Transit...

January 18, 2018

Vuarnet Introduces Nightlynx Engineered to Deliver Visual Sharpness in Low Light Conditions

New York, NY – January 18, 2018  - Legendary, French sunglass brand Vuarnet, manufacturer of timeless sunglasses and the finest mineral lenses, announces the introduction of their Nightlynx lenses. These new lenses deliver unmatched clarity and visual sharpness at night, dusk and dawn as well as in rainy or foggy...

January 16, 2018

PEARL iZUMi is Exclusive Apparel Sponsor of the Oskar Blues Old Man Winter Bike Rally

Louisville, Colo. (Jan. 16, 2018) - PEARL iZUMi, maker of performance cycling apparel and footwear, will be the exclusive clothing partner of the Old Man Winter Rally held Feb. 11, 2018 in Lyons, Colorado. They will attend with their ambassador team in tow and more than 40 PEARL iZUMi riders will...

January 16, 2018

Under Armour Mountain Running Series, Presented by GORE-TEX® Products, Announces 2018 Race Calendar

BALTIMORE, MD (Jan. 16, 2018) — Under Armour, the global leader in innovative performance apparel, footwear and equipment, announced today the race dates and locations for the 2nd annual Under Armour Mountain Running Series, presented by GORE-TEX® Products. In partnership with POWDR, the trail running series is designed for running...

January 15, 2018

Vibram Expands West With New Portland Office

CONCORD, Mass. (January 15, 2018) – Vibram®, the worldwide leader in high-performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, today announced the opening of its new office in Portland, Oregon. In doing so, Vibram announced several new positions including a dedicated sales, design and development team to support existing clients...

January 11, 2018

Sport and Style Meet at the Summit with Vuarnet Ice

New York, NY – January 11, 2018  - Legendary, French sunglass brand Vuarnet, manufacturer of timeless sunglasses and the finest mineral lenses, announced today the launch of Ice, their latest collection. Drawing on 60 years experience and an intensive two-year development, Ice features the brand’s unique mineral glass lenses and state-of...