June 30, 2016

ElliptiGO, Inc. joins MetroConnect Program to expand international growth

SAN DIEGO, Calif. (June 30, 2016)– ElliptiGO is pleased to announce it has been selected to take part in the MetroConnect Program, a comprehensive export support program run by the World Trade Center San Diego and designed to help San Diego companies accelerate their global growth. The announcement will be made later today...

June 29, 2016

Vibram USA Launches FiveFingers Brand Ambassador Program

June 29, 2016 (CONCORD, Mass.) – Vibram®, the worldwide leader in high performance soles and creator of the Vibram FiveFingers® articulated toe shoe, today announced that it is launching a FiveFingers brand ambassador program. “From adventurists to photographers, from powerlifters to authors, the Vibram FiveFingers community of brand ambassadors challenges the norm...

June 28, 2016

Haibike Partners with Coastal Racing GNCC Race Team

SIMI VALLEY, Calif. (June 28, 2016) – Haibike, the pioneering German electric bike brand has teamed up with The Coastal Racing team. ATV, UTV and dirt bike team riders will be using Haibike high performance e-bikes at Grand National Cross Country (GNCC) series events. GNCC Racing is America’s premier off-road racing series featuring...

June 23, 2016

Astral Lights Up Trail Shoe Market in Spring 2017

June 23, 2016 – Asheville, NC – The trails are about to make a new best friend. Astral’s new TR-1 Series represents a fresh generation of lightweight, performance trail shoes that feature Astral’s coveted G® rubber outsoles, Balanced Geometry™ Midsoles, and Astral’s ingenious Top Shank™ that reduces foot fatigue while allowing maximum trail conformity...

June 16, 2016

Sciessent Announces Partnership with Haglöfs, Supplies Lava™ Odor-Fighting Fabric Treatment

Wakefield, Mass. (June 16, 2016) - Sciessent, makers of a wide variety of odor-fighting and DWR finishes for the outdoor industry, today announces a partnership with Swedish apparel and footwear company Haglöfs. Sciessent will supply their Lava odor-adsorbing technology for use in selected pieces of Haglöfs apparel range. Non-toxic and bluesign®-approved, Lava effectively traps...

June 14, 2016

Reynolds Cycling Hires Alexander Mai as General Manager of European Sales—Travis Erwin Promoted to Director of Global Sales

Sandy, Utah (June 14, 2016) - Reynolds Cycling’s current European General Manager, Travis Erwin, has been promoted to Director Of Global Sales. Travis has been based in Maastricht, NL and will relocate to Reynolds headquarters in Salt Lake City for the role. As director, Erwin will develop and execute Reynolds’...

June 13, 2016

Vapur Takes a Walk on the Darkside with New BlackOut Bottle

Oxnard, Calif. (June 13, 2016) – Vapur®, manufacturer of the flexible and reusable Anti-Bottle®, is announcing the release of their darkest water bottle yet, the fashionable and highly practical, (though nobody needs to know that) matte black BlackOut Eclipse Bottle. Staying hydrated has never looked this good. The all black bottle is...

June 9, 2016

Niner Bikes Sponsors Ride Sun Valley’s Fox Trot 40 Cross-Country Race

June 9, 2016 (Fort Collins, CO) – Niner Bikes has signed on as the title sponsor of the Fox Trot 40 cross-country mountain bike race taking place during Sun Valley, Idaho’s annual mountain bike festival, Ride Sun Valley. The Fox Trot 40 is a stand-alone cross-country race in its second year running that...

June 9, 2016

Hydro Flask Vice President of Finance Ellyn Biedscheid Receives Sporting Goods Business Magazine’s 40 Under 40 Award

Bend, OR– Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks now a Helen of Troy Limited (NASDAQ, NM: HELE) company, announced its Vice President of Finance Ellyn Biedscheid has been named a 2016 Sporting Goods Business Magazine’s (SGB) 40 Under 40 Award honoree. This annual award recognizes 40...

June 7, 2016

Headsweats Supports U.S. Adventure Racing Champion Team Tecnu for 6th Year

Headsweats, the leading manufacturer of performance headwear for runners and athletes, is thrilled to announce their renewed sponsorship of the Tecnu Extreme Adventure Racing team.  Now in their 6th year of partnership with Team Tecnu, Headsweats will provide headwear for the 6-person team as they tackle the most extreme adventure races...