June 16, 2021

Tough Mudder and Infinite Hero Foundation Partner to Fundraise for US Veterans

BOSTON, Mass. - Tough Mudder, the global experiential fitness entertainment brand, is partnering with the Infinite Hero Foundation to stop the cycle of US veteran suicide. The Infinite Hero Foundation advocates for our veterans’ needs and dedicates resources to support their mental, physical and emotional wellbeing. Together the organizations have...

June 15, 2021

Announcing ASSOS USA and Pikes Peak APEX to Partner Again for The Hunt

Colorado Springs, CO – Sports Strategies announces Pikes Peak APEX and ASSOS USA will kick off The Hunt tomorrow, June 15th, when an ambassador will post the first clue on Instagram. Anyone who wants to join the 3-week scavenger hunt should follow @PikesPeakAPEX and @ASSOS_USA on Instagram for clues. Clues...

June 14, 2021

National Parks Are Overcrowded and Closing Their Gates

Southeast Utah is among the most popular tourist destinations in the U.S. with two national parks and millions of undeveloped acres. But visitors are increasingly spending more time sitting in their cars as they wait to access the vast outdoors. Arches reaches capacity and closes its gate to visitors most days before...

June 14, 2021

One Time Rivals, Spartan and Tough Mudder Host Joint Obstacle Course Race Weekend in Central Florida

BOSTON, Mass. (June 15, 2021) – For the first time since Spartan’s acquisition of Tough Mudder, the brands will come together in a singular weekend to create the biggest celebration in the history of Obstacle Course Racing (OCR), each hosting its unique event style simultaneously at a single venue on December...

June 14, 2021

Celebrate International Day of Yoga by joining Yoga Gives to St. Jude Kids

MEMPHIS, Tenn. (June 14, 2021) –In celebration of International Yoga Day, join yogis Gopi Kallayil, Sarah Thomas Pilcher and Mariah Gibson for a free virtual class called Yoga Gives to St. Jude Kids at 9 a.m. CT on Saturday, June 19,via the St. Jude YouTube channel. Participants are encouraged to...

June 11, 2021

‘I was completely inside’: Lobster diver swallowed by humpback whale off Provincetown

In something truly biblical, veteran lobster diver Michael Packard was swallowed whole by a humpback whale. Outfitted with scuba gear, he estimated he was in the whale for 30 to 40 seconds before the whale finally surfaced, started throwing its head side to side, then Patrick found himself outside, in...

June 10, 2021

Meet the TikTokers Upending Outdoor Influencer Culture

By valuing relatability over action shots, TikTok may be ushering in a new era of outdoor creators and celebrities. Anyone can spontaneously go viral on TikTok, creating a crop of content creators who are passionate about the outdoors and have brought quarantined audiences closer to nature in the past year....

June 10, 2021

TransRockies Race Series Announces Polar Bottle/ HydraPak as a Series Sponsor and Stage Sponsor for TransRockies Gravel Royale

Calgary, A.B. (June 10, 2021) — TransRockies Race Series, a global leader in adventure stage races, today announces Polar Bottle, creator of the first ever insulated, BPA-free sports bottle, as the official hydration sponsor for TransRockies biking events and HydraPak, maker of flexible performance hydration systems, as the official hydration...

June 10, 2021

Tough Mudder Partners with KOOSH for a Unique and Muddy Kids Experience

BOSTON, Mass. (June 10, 2021) - Tough Mudder, the global experiential fitness entertainment brand announces that the Original KOOSH, the iconic Hasbro brand licensed to Playmonster will become the presenting sponsor of Tough Mudder Kids. Tough Mudder Kids presented by KOOSH will kick-off on July 10th and run through the...

June 9, 2021

U.S. Goalball Teams Announced For Tokyo 2020 Paralympic Games

FORT WAYNE, INDIANA (June 9, 2021) – The United States Association of Blind Athletes has revealed the 12 athletes selected to represent Team USA at the Tokyo 2020 Paralympic Games in the sport of goalball. The announcement was made Wednesday at Turnstone Center, an official U.S. Olympic & Paralympic Training...