News and Press Releases about Outdoor Sports Products & Gear
Want to stay up to date on the latest press releases and news about gear in the outdoor and camping industries? Scroll below to view all outdoor product news.
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January 25, 2023
An Arizona Ski Resort Just Charged $309 for a Single-Day Lift Ticket
Arizona Snowbowl is a resort north of Flagstaff, Arizona, with 777 acres of skiable terrain that are typically open to the public from mid-November through April of each year. Having just 82 percent of the resort’s lifts currently open wouldn’t exactly scream “winter of a lifetime” to the outsider. The...
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January 18, 2023
How to Get Reservations at These Popular National Parks in 2023
Over the last few years, in pursuit of crowd mitigation, many of the country’s most popular national parks have implemented pilot reservation systems. The experiments ranged from making advance reservations to enter a park, to setting up targeted systems for managing crowds at specific attractions within a park. Glacier National...
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January 17, 2023
How Two Footwear Industry Veterans Turned Their Dissatisfaction With Trail Running Shoes Into a Premium Brand
In July 2021, Norda released its first shoe, the 001, a trail-ready style built with premium components for the off-road runner seeking superior quality. The 001 features seamless uppers made with sustainable, biobased Dyneema Fibers, which are both Bluesign and ISCC approved. FN
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January 16, 2023
Using Artificial Intelligence to Create 5 Resort Maps
If you haven’t been keeping up with the exciting recent developments in artificial technology, here’s most of what you need to know: AI can basically do everything now. Chatbots like ChatGPT can do anything from debugging computer code to writing a biblical verse in the King James style about how to remove a peanut butter...
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January 12, 2023
Are Protein Bars Actually Good for You?
The global market for protein bars is growing quickly and expected to swell to more than $2 billion by the end of 2026. Despite the advertising, nutrition experts say that protein bars aren’t all that healthy. The New York Times (paywall)
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December 22, 2022
‘Free Outside’ Documentary Chronicles Grueling Realities of Colorado Trail FKT
In 2020, Garmire broke the unsupported Colorado Trail record in the West-to-East direction. He walked the trail (486 miles long) in 9 days, 8 hours, and 18 minutes. But it wasn’t just a record that was set. A camera crew was also there to capture the whole endeavor. The film,...
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December 19, 2022
VF Corp mulling JanSport sale: Bloomberg
VF Corp. is mulling a sale of its JanSport brand, according to a Bloomberg report citing unnamed sources. The deal would value the 55-year-old brand, best known for its backpacks, at about $500 million, per the report. A spokesperson for VF Corp. declined to comment. Retail Dive
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December 13, 2022
Vans and Timberland Will Soon Deliver Their First-Ever Collaboration
For the first time ever, Vans and Timberland — two VF Corp. brands — have teamed up on a footwear range. With the 30th anniversary of the Half Cab here, Vans and Timberland have used createe the Half Cab Hiker, which was described as a design that’s half skate shoe and half hiking boot....
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December 7, 2022
Garmin’s Outdoor Maps+ Service Goes Toe to Toe With onX
Garmin announced a subscription-based map bundle called Outdoor Maps+. The service is available for an annual fee of $50 and offers “frequently updated” maps complete with premium elevation contours, landowner names, and boundaries for public/private land types, as well as other enhanced mapping content. GearJunkie
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November 30, 2022
The Rossignol Group to Invest $50M in Three Years Targeting Revenue Growth, Sustainability Leadership
Targeting both significant revenue growth and category leadership in sustainable ski and outdoor products, the Rossignol Group this month unveiled a new strategic plan — called Ascension 2026 — that commits to investing $50 million between now and 2026 to achieve its goals. Businesswire
