June 15, 2021

BAD Wrap Offers Versatile, Customizable Travel Protection for Tech and Other Fragile Valuables

BOULDER, Colo. (June 15, 2021) – BAD Equipment, creator of innovative accessories for photography and technology, today introduced the BAD Wrap – a posable cover that provides flexible, form-fitting protection for traveling with fragile equipment. The BAD Wrap is offered in three sizes, providing customized protection for everything from camera...

June 15, 2021

The Revive Slip-on from Kane is Active Recovery Footwear for Body and Planet

Westport, CT (June 15, 2021) — Kane Footwear, a new name in active recovery footwear, is excited to announce the direct-to-consumer launch of its flagship bio-based molded, EVA foam slip-on, the Revive™. Constructed from Kane’s sugarcane-derived BounceBack™ foam, the Revive utilizes thoughtful styling and an active recovery design to provide...

June 11, 2021

Stunning 3D Map Shows Route of Every Drop of Water in United States

Check out the River Runner website, lick anywhere on the map of the United States, and the website drops down to a terrain following view, tracking where water flows from that very spot. It was made by a data analyst named Sam Learner with help from the US Geological Survey’s...

June 11, 2021

Minus33 brings manufacturing back home with New Hampshire-made Mountain Heritage hiking socks

ASHLAND, NH – Minus33 is making outdoor gear in New Hampshire again, starting with its Mountain Heritage hiking socks, and that’s just the beginning. The merino wool outdoor specialty brand has over 100 years of roots in Ashland, and they're aiming to get the mill cranking again. The Mountain Heritage...

June 11, 2021

Skratch Labs’ Superfuel – A Fueling Drink Mix Impressed Athletes at Unbound Gravel

Boulder, CO (June 11, 2021) - Skratch Labs, an innovator in performance nutrition, launched Sport Superfuel Drink Mix in spring of 2020. Superfuel is designed to solve a prevalent problem for endurance athletes: fueling for big days of training or racing when preparing or carrying real food isn’t possible. Superfuel...

June 10, 2021

Meet the TikTokers Upending Outdoor Influencer Culture

By valuing relatability over action shots, TikTok may be ushering in a new era of outdoor creators and celebrities. Anyone can spontaneously go viral on TikTok, creating a crop of content creators who are passionate about the outdoors and have brought quarantined audiences closer to nature in the past year....

June 10, 2021

Press Release: PD36 TAC

The long-awaited release of the PD36 TAC is finally here. This new tactical flashlight from Fenix takes all of the useful components that fans love about the best selling PD36R and reimagines it into the perfect all-purpose tactical flashlight. Designed with law enforcement professionals’ needs and wants in mind, the...

June 10, 2021

ICON Health & Fitness Announces Name Change To iFIT Health & Fitness Inc.

(LOGAN, UTAH – June 10, 2021) - ICON Health & Fitness, a global leader in connected fitness software, content and equipment, today announced that it has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”). Named after the Company’s proprietary software platform, the change reflects iFIT’s commitment to...

June 10, 2021

Perfect Hydration Alkaline Water Announces Expanded Distribution Across the US

LOS ANGELES, June 10, 2021 – Perfect Hydration (pH) – the ultra-purified alkaline water with electrolytes – has secured several new distribution partners and retail placements at some of the nation’s largest convenience and grocery outlets. Under the new distribution footprint, pH rPET bottles and aluminum cans will be available in every US region and...

June 9, 2021

CamelBak Recall: Choking Hazard Found in Water Bottle Caps

CamelBak is voluntarily recalling nearly 50,000 water bottles in North America due to a potential choking hazard, the Consumer Product Safety Commission announced today. The recall includes CamelBak’s Podium and Peak Fitness water bottles — specifically, some caps that came with those water bottles. According to the CPSC, a small silicone...