February 29, 2024

GO Off-Road with SylvanSport’s Rugged New Camping Trailer, Redefining 4×4 Adventures

Brevard, NC – February 29, 2024 /OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of renowned adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, announces the launch of its first off-road camping trailer, GO All-Terrain (GOAT). This lightweight beast packs unparalleled utility and hauling while offering the...

February 29, 2024

Malibu Sandals Names The Sideways Life As PR Agency of Record

Malibu, CA /OUTDOOR SPORTSWIRE/ - Malibu Sandals, the coastal purveyor of modern, woven footwear has named The Sideways Life as its new public relations agency of record. The Sideways Life will support Malibu Sandals North American brand and product communications as it continues its growth in 2024. “For the past...

February 28, 2024

Alpine Ready – La Sportiva Announces Fall 2024 Apparel Line

BOULDER, Colo. (Feb 28, 2024) /OUTDOOR SPORTSWIRE/ - La Sportiva, makers of the world's finest mountain gear, today announced its new apparel collection for Fall 2024. This new line blends advanced materials with the Italian brand's commitment to environmental responsibility, offering gear that provides warmth, durability, and protection against extreme...

February 28, 2024

Matador Introduces Gear Tags: The Ultimate Solution for Secure Luggage Identification

BOULDER, Colo. (Feb. 28, 2024) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, is delighted to unveil its latest innovation: Matador Gear Tags. This addition to Matador's product line is designed to provide travelers with a reliable solution for securing contact information on any type of luggage...

February 28, 2024

Aspen Chamber Resort Association Partners with Backbone

ASPEN, Colo. /OUTDOOR SPORTSWIRE/ – The Aspen Chamber Resort Association (ACRA), has retained Backbone, one of the country’s leading active lifestyle marketing agencies, with clients including Yeti, Smartwool, Black Diamond, Thule and more. With its headquarters in nearby Carbondale, Backbone will support ACRA’s public relations and communication strategy. “Aspen Chamber Resort...

February 28, 2024

Outdoor Prolink Bolsters Canadian Brands, adding Industry Leaders: Big Agnes, La Sportiva and Rab

BOULDER, Colo., (Feb 28, 2023)/OUTDOOR SPORTSWIRE/ – Outdoor Prolink, the leading pro purchase program for outdoor industry professionals, is thrilled to expand its offerings with six new brands for its Canadian members. This development underscores Outdoor Prolink's dedication to equipping outdoor professionals with top-notch, accessible gear, encouraging their dedication to the...

February 28, 2024

ROKA Partners with CrossFit Games for eyewear and swimwear, signs Tia-Clair Toomey-Orr

Austin, TX (Feb. 28, 2024) /OUTDOOR SPORTSWIRE/ - ROKA, the renowned performance design brand that creates and manufactures eyewear and technical apparel for lifestyle and competitive athletes, has signed a contract to become an official sponsor of the 2024 CrossFit Games. This partnership with CrossFit will showcase ROKA's commitment to...

February 28, 2024

The adidas Originals OR0090 Sunglasses Blend Street and Sport

/OUTDOOR SPORTSWIRE/ - adidas Originals introduces the unisex OR0090 sunglasses, a stylish square acetate frame with fluid soul and a fusion of sports-inspired design and fashion-forward style. The OR0090 style is characterized by ultra-bold temples laser-engraved with the iconic adidas Trefoil, and the temple tips feature colorful enameled trim. Effortlessly...

February 28, 2024

Outdoor Diversity Alliance and Outdoor Recreation Roundtable Launch New Outdoor Pathway Scholarship Program

Richmond, Calif. (Feb. 28, 2024) - The Outdoor Diversity Alliance (ODA) and Outdoor Recreation Roundtable’s (ORR) Together Outdoors (TO) initiative are partnering to launch a new program designed to connect students from underrepresented communities to outdoor and environmental professions. The Outdoor Pathway Scholarship will provide students with $5000 in scholarship...

February 28, 2024

Rab Becomes Official Sponsor of The Alpine Club of Canada’s Hut Network

Montreal, Canada (Feb. 28, 2024) /OUTDOOR SPORTSWIRE/ - Rab Equipment, industry leader in merging the development of quality outdoor gear and apparel with sustainability and environmental awareness, announced today that it has become an official sponsor of The Alpine Club of Canada, a renowned non-profit organization with a rich heritage...