PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 26, 2024
Wiley X Releases New Eyewear with the Founder and Recon
FRISCO, Texas (Feb. 26, 2024) /OUTDOOR SPORTSWIRE/ - Wiley X, the global pioneer and leader in premium protective eyewear, is proud to release two exciting new models of eyewear that are now available online and through select retailers: the Founder and the Recon. Designed and assembled at the company’s headquarters...
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February 26, 2024
Oboz Footwear and the 52 Hike Challenge launch Over 50 Outside into Year 3
Bozeman, Mont. (February 26, 2024) /OUTDOOR SPORTSWIRE/ – Over 50 Outside, a program created in 2021 to inspire women over the age of 50 to take to the trails and build upon their health, fitness, confidence, and well-being, has opened registration for the 2024 season. The 2024 program, which runs from...
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February 26, 2024
The National Forest Foundation and USDA Forest Service Launch Nature Connects Us Campaign
Missoula, MT. (February 26, 2024)/OUTDOOR SPORTSWIRE/ – The National Forest Foundation (NFF), the congressionally-chartered nonprofit working to improve and restore the health of the 193-million-acre National Forest System, and USDA Forest Service announced today the “Nature Connects Us” outreach campaign which sparks awakening and strengthening of all peoples’ connection to...
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February 26, 2024
Rab elevates its popular Xenair range for active insulation in Spring/Summer 2024
/OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.), also known as “Masters of Insulation”, introduces a significant update to its popular Xenair range for active insulation in Spring/Summer 2024. The updated styles are crafted with a new liner made of 100% recycled Polyamide, delivering an...
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February 26, 2024
ShowcasedonWater Fish Unlocks Fishing Access for All™ As Rebrand Signals Companies’ Evolution to champion self-reliant anglers and conservation.
Boulder, CO – February 26, 2024 /OUTDOOR SPORTSWIRE/ - Breaking down barriers to entry and fostering self-reliance on the water, onWater Fish, the all-in-one fishing app, just made a bold statement with a game-changing move: offering free public land data to all anglers, regardless of experience or target species. This...
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February 26, 2024
Trango Announces Colab with Outdoor Radio Powerhouse, Rocky Talkie
DENVER, CO (February 26, 2024)/OUTDOOR SPORTSWIRE/ – Trango, a leading designer and developer of premier climbing equipment, announces a new collaboration with Rocky Talkie. Trango, the Colorado-based brand built by and for climbers, has long been a leader in developing high-performance equipment for climbers and other backcountry adventurers. When Rocky Talkie...
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February 26, 2024
Tifosi Welcomes Pickleball Trendsetter Tyson Apostol to Influencer Program
Watkinsville, GA /OUTDOOR SPORTSWIRE/ – Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to announce the brand’s latest influencer–pickleball icon, Tyson Apostol. Apostol’s celebrity persona both on and off the pickleball court will help highlight Tifosi as a leading sunglass option for America’s fastest growing sport. Prior to...
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February 23, 2024
Dive Into the Heart of Wing Shooting with Season Two of “Wild Upland” on Outdoor Channel This April
DENVER (February 23, 2024)/OUTDOOR SPORTSWIRE/ – GUN DOG magazine and Outdoor Channel announce the premiere of season two of Wild Upland on April 2 at 6:30 p.m. ET. Following the acclaimed first season, host Kali Parmley, returns with her trusty bird dogs, Lincoln and Jones, for more heart-pounding adventures across North...
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February 22, 2024
Gregory launches category-defining Alpaca Gear Organization Collection
SALT LAKE CITY (Feb. 22, 2023) - OUTDOOR SPORTSWIRE - Since Gregory’s inception, the brand’s biggest goal has been to bring more people outdoors - leading to the natural next step in Gregory’s evolution, the creation of the Alpaca Gear Organization Collection. The Alpaca Gear Collection - which includes a...
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February 22, 2024
MYSTERY RANCH and Vallfirest Unite to Increase Availability of Wildland Fire Management Solutions in the EU
[Bozeman, Montana - February 22, 2024] OUTDOOR SPORTSWIRE – MYSTERY RANCH, pioneer of pack innovation with a legacy of load-bearing excellence and uncompromising comfort, is proud to announce its partnership with Vallfirest in a shared mission to contribute to global wildland fire management solutions. Through this partnership, MYSTERY RANCH firefighting...