February 21, 2024

Vvolt’s Slice Lite is the Ultimate Everyday Utility Bike

PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ - Vvolt, a company focused on making e-transportation the most common form of mobility, today introduces the Slice Lite, a super adjustable electric utility bike offering a sleek design and easy handling with or without a load. Since its inception, Vvolt has focused on designing and building...

February 21, 2024

K2 Names the Sideways Life as PR Agency of Record For K2 Ski

Seattle, WA /OUTDOOR SPORTSWIRE/ - K2, the original American Ski and Snowboard Brand, has named The Sideways Life as its public relations agency of record for K2 skis and boots. The Sideways Life will support K2’s brand and product communications beginning with the launch of its new collection for the...

February 21, 2024

GORE-TEX Kahtoola Uphill Event Sets New Milestones, Raising Over $77,000 for Environmental Education

Flagstaff, Ariz. (Feb. 21, 2024)/OUTDOOR SPORTSWIRE/ – Kahtoola is thrilled to announce that its 17th annual GORE-TEX Kahtoola Uphill event, held on February 10, 2024, has once again surpassed previous records, raising over $77,000 for local nonprofit Friends of Camp Colton’s environmental education programs. This year's event at Arizona Snowbowl saw...

February 21, 2024

Norrøna Ambassador Sets World Record for the Fastest Trek to the South Pole

OSLO (Feb. 21, 2024)/OUTDOOR SPORTSWIRE/ – Norrøna ambassador and French polar explorer Vincent Colliard has set a new world record for the fastest solo and unsupported trek to the South Pole from Hercules Inlet. He covered 1140km in 22 days, 6 hours and 8 minutes, breaking the previous world record by almost...

February 21, 2024

P448 Debuts P448 x Vibram, Featuring Vibram Ecostep Natural Soles with 90% Natural Biobased Elements

NEW YORK CITY (Feb. 21, 2024)/OUTDOOR SPORTSWIRE/ – P448, the Italian streetwear brand known for its master artisans and hand craftsmanship, is partnering with Vibram, the leader in high-performance soles for outdoor, recreational, work and fashion footwear, to debut the P448 x Vibram Eco-Friendly capsule February 21, 2024. Part of its Project...

February 21, 2024

MSR launches Paradigm bindings on Explore Series snowshoes for Fall 2024

Seattle, Wash. /OUTDOOR SPORTSWIRE/ – Today, Mountain Safety Research (MSR) announces the launch of new ParadigmTM bindings on their Explore Series snowshoes, as well as new colorways, available Fall of 2024. The Explore Series snowshoes are designed for intermediate to advanced-level snowshoers exploring intermediate to technical, variable terrain, in addition to...

February 20, 2024

Costa Sunglasses unveils 580 Gold: Dive into a world of clarity and adventure

JUPITER, Fla. (February 20, 2024)/OUTDOOR SPORTSWIRE/ – For more than 40 years, Costa Sunglasses has delivered on its mission to create the highest standard in lens technology for the ultimate advantage on the water. Today, the manufacturer of the first color-enhancing all-polarized glass sunglass lens continues to elevate its innovative lens technology...

February 20, 2024

Jetboil® Sparks Strategic Partnership with Darby Communications

February 20, 2024 -- Racine, WI /OUTDOOR SPORTSWIRE/ – Jetboil®, the world’s leading innovator of outdoor cooking systems, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and hunt/fish markets. Effective immediately, Darby Communications will serve as Jetboil’s PR agency of record,...

February 20, 2024

Fjällräven, Teva and Breeo Join OutsidePR for Strategic Public Relations Support

Sausalito, Calif., (February 20, 2024)/OUTDOOR SPORTSWIRE/ – This month marks a significant milestone as OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, proudly announces strategic partnerships with leading active lifestyle brands, Fjällräven, Teva, and Breeo to provide comprehensive public relations support. These collaborations are set to redefine the...

February 20, 2024

Tailwind Nutrition athletes and reigning Birkie champions prepare for largest Nordic race in America

Cable, Wis. (Feb. 20, 2024)/OUTDOOR SPORTSWIRE/ –Tailwind Nutrition athletes Alayna Sonnesyn (4x winner), David Norris (2023 winner) and Jessica Yeaton are gearing up for the 50th annual American Birkebeiner (The Birkie) nordic ski race on Feb. 24, where they will race from Cable to Hayward, Wisconsin. “The Birkie has been a...