PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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January 30, 2024
Kye Petersen and Mammut forge new partnership, uniting a freeskiing legend with the leader in mountain gear innovation
WILLISTON, Vermont (Jan. 30, 2024)/OUTDOOR SPORTSWIRE/ – Leading performance mountain equipment manufacturer for more than 160-years, Mammut welcomes world-renowned freeskier Kye Petersen to its team of athletes and ambassadors. The partnership marks a significant step in Mammut's commitment to the skiing community, bringing on board one of the most influential and skilled...
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January 30, 2024
Vasque Partners with Camping to Connect
Red Wing, Minn./OUTDOOR SPORTSWIRE/ – Vasque Footwear, with nearly 60 years of experience delivering functional, durable footwear to millions of outdoor enthusiasts, is proud to announce a strategic, long-term partnership with Camping to Connect. Through this partnership, Vasque will help bring outdoor experiences and educational opportunities to young individuals and foster a...
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January 30, 2024
Snowsports Industries America (SIA) Welcomes Four Accomplished Winter Industry Leaders to its Board and Appoints New Board Chair
Park City, UTAH (Jan. 30, 2024) /OUTDOOR SPORTSWIRE/ – Snowsports Industries America (SIA), the leading trade association for the winter sports industry, today announces the appointment of Rachel Grogan-Cook as the new Chair of the SIA Board of Directors, in addition to four new Directors. In its ongoing efforts to balance...
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January 30, 2024
Cotopaxi Welcomes Two New Impact Partners; Water1st and GlobalGiving
Salt Lake City, UT. (January 30, 2024)/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure brand, Cotopaxi welcomes two new impact partners, Water1st, a nonprofit implementing clean water and sanitation projects for the world’s most vulnerable communities; and GlobalGiving, a nonprofit helping the Cotopaxi Foundation reach more people and drive community-led change...
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January 30, 2024
Kari Traa Announces Sponsorship of 50th Annual Slumberland American Birkebeiner
Hayward, Wis. – January 30, 2024 /OUTDOOR SPORTSWIRE/ - Kari Traa, a rapidly expanding global brand in women’s sportswear, proudly announces its sponsorship of the historic 50th Annual Slumberland American Birkebeiner known as “The Birkie”. The Birkie is North America’s largest and most esteemed cross-country ski marathon where skiers traverse...
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January 30, 2024
BaseMap completes acquisition of HuntScore, ushering in a new era of Mobile Hunt Planning and Navigation
SANDPOINT, ID (January 30, 2024) /OUTDOOR SPORTSWIRE/ - BaseMap, Inc., a leading GPS hunting, outdoor planning and navigation app, announced today that it has acquired Arkansas-based HuntScore, an established industry provider of hunt planning tools and research analytics. BaseMap is the go-to app for millions of hunters and outdoorsmen for its...
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January 30, 2024
Outside Launches First AI-Powered Adventure Concierge
BOULDER, CO /OUTDOOR SPORTSWIRE/ - Are you looking for a more comfortable pair of ski boots? Expert advice on buying your first e-bike? A guide to the Grand Canyon from someone who’s hiked hundreds of miles there? Scout can provide detailed responses to all of your outdoor queries in just...
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January 29, 2024
Atomic Launches Shift2 – The Ultimate Freeride Touring Binding
/OUTDOOR SPORTSWIRE/ - The ultimate freeride touring binding, next-generation Shift2 integrates valuable athlete feedback to deliver greater stiffness, more power, improved shock resistance and better durability. Meticulously engineered for exploring far beyond the boundary and descending big terrain with inspiring confidence, the robust versatility of Shift2 craves a whole new...
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January 29, 2024
SIMA’s Diversity in Surfing Report Unveils a Growing Wave of Inclusivity
Huntington Beach, CA /OUTDOOR SPORTSWIRE/ - The Surf Industry Members Association (SIMA) proudly announces the release of its highly anticipated Diversity in Surfing Report, shining a spotlight on the transformative changes taking place in the world of surfing. Surfing, once considered a niche activity, has evolved into a sport, culture,...
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January 29, 2024
Geartrade unveils state-of-the-art tuning option for all hardgoods, adding an industry first for used ski and snowboard buyers
SALT LAKE CITY, UTAH (January 29, 2024) /OUTDOOR SPORTSWIRE/ – Geartrade, the award-winning online resale platform for used outdoor gear and apparel, this month announced a new service for wintersport enthusiasts – the opportunity for a high performance ski or snowboard tune before the gear gets boxed up and heads out...