PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 29, 2023
Primus Outlines Pillars for Its Sustainable Improvement Program
LOUISVILLE, Colo. (August 29, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, sets forth its Sustainable Improvement Program (SIP), the guiding values that focus and evaluate the company’s sustainability and environmental footprint. SIP was born out a desire to provide the most relevant outdoor cooking products possible, with a focus on...
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August 29, 2023
The James Brand Launches First Flipper Design, The Wells
PORTLAND, OR (August 29, 2023)/OUTDOOR SPORTSWIRE/ – The James Brand – makers of modern, minimal, everyday carry products – announced today the launch of its first true flipper design, The Wells. A testament to the dedication to blending form and function seamlessly, The Wells is proudly designed, machined, and built in...
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August 29, 2023
Pinnacle Outdoor Group elevates Sarah Maher to General Manager
MIDDLESEX VERMONT /OUTDOOR SPORTSWIRE/ – Pinnacle Outdoor Group, a leading outdoor industry sales agency, announced the promotion of Sarah Maher to General Manager this week. Maher has been operating in this new role since 2022 where she oversees strategic development and sales operations in addition to her role as the agency’s Vermont...
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August 29, 2023
Nomadix Announces the Promotion of Elyse Cornett to Brand Marketing Manager
San Clemente, Calif. – August 29, 2023 /OUTDOOR SPORTSWIRE/ – Nomadix, a social purpose corporation and makers of The Only Towel You Need®, made from post-consumer recycled materials, is pleased to announce the promotion of Elyse Cornett to Brand Marketing Manager. Cornett will be responsible for developing and executing marketing strategies that...
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August 29, 2023
Fastpacking Evolved: Outdoor Vitals Introduces New Skyline 30 Fastpack
CEDAR CITY, Utah /OUTDOOR SPORTSWIRE/ – Outdoor Vitals, the Utah based performance outdoor brand, today announced the launch of the Skyline Fastpack. Durable, light, and comfortable, the Skyline is made to handle the most arduous expeditions, from long days in the mountains to multi-day trips across desolate desert environments. Challenge UltraStretch...
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August 29, 2023
Superfeet Introduces Work & Safety Insole Category, Creating New Paths to Workplace Comfort and Injury Prevention
FERNDALE, Wash. (Aug. 29, 2023)/OUTDOOR SPORTSWIRE/ – Superfeet, global insole leader, proudly unveils a new category of insoles, Superfeet Work & Safety. The Superfeet Work & Safety insole category aims to enhance the well-being of millions of individuals whose jobs require them to be on their feet for extended hours. With the...
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August 29, 2023
COROS announces the PACE 3 GPS Sport Watch
IRVINE, California / AUGUST 29, 2023/OUTDOOR SPORTSWIRE/ – COROS Wearables Inc., makers of GPS sports wearables and training software for multi-sport athletes, today announced the launch of the PACE 3, its latest performance-focused sport wearable and successor to The PACE 2, which packs an even more powerful punch. Improving on its legendary...
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August 29, 2023
Rocky Talkie Distributes $36K to 2023 Search and Rescue Award Winners
DENVER, CO (August 2023)/OUTDOOR SPORTSWIRE/ – Rocky Talkie, in partnership with the American Alpine Club, is proud to announce the winners of the 2023 Search and Rescue Awards. To be considered for the award, Search and Rescue teams from across the country submitted their most inspiring rescue mission from the last twelve...
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August 29, 2023
Rocky Talkie Selects Purple Orange Digital as PR & Affiliate Agency of Record
DENVER, CO (August 29, 2023)/OUTDOOR SPORTSWIRE/ – Rocky Talkie, a manufacturer of best-in-class rugged two-way radios, is pleased to announce its partnership with Purple Orange Digital to handle PR and affiliate management. Founded in 2019 by friends Bryce Jones and Alex Page, Rocky Talkie enhances the backcountry experience through intuitive and ruggedly-built...
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August 28, 2023
Chaco’s Paw-sonalized Pairs for National Dog Day
ROCKFORD, Mich. /OUTDOOR SPORTSWIRE/ - Chaco Footwear, the vibrant outdoor lifestyle brand known for its iconic Z/Sandals is unleashing a campaign to celebrate life’s adventures with your four-legged friends this National Dog Day. Through the brand’s custom program, your dog will never have to leave your side (or feet) again....