August 14, 2023

WoolAid Partners with Liberty Mountain to Offer Outdoor Retailer’s 2023 Product of the Year

New Zealand /OUTDOOR SPORTSWIRE/ – WoolAid, the leading innovators in sustainable first-aid bandages has seen exponential growth within the U.S. market following the launch of the world’s first merino wool adhesive bandages. The brand is announcing a strategic partnership with Liberty Mountain, the largest distributor in the outdoor industry. This collaboration marks...

August 13, 2023

Keynote Speakers Finalized for Outdoor Media Summit 2023

(Boise, Idaho) /OUTDOOR SPORTSWIRE/ - Outdoor Media Summit is pleased to announce that Kent Ebersole, president, Outdoor Industry Association (OIA), and Jess Wahl Turner, president, Outdoor Recreation Roundtable (ORR), will keynote keynote at Outdoor Media Summit 2023 in Boise, Idaho, September 24-26. The keynotes will revolve around the topics of the...

August 11, 2023

La Sportiva Strengthens Its Strategic Positioning by Acquiring Meet Italia

ZIANO DI FIEMME, ITALY (August 11, 2023)/OUTDOOR SPORTSWIRE/ – La Sportiva, makers of the world's finest mountain gear, announced today that it has acquired a majority stake in the Veneto-based company Meet Italia, a manufacturer specialized in the production of Made in Italy mountain footwear. This move consolidates a strategic partnership...

August 11, 2023

Canada’s ewool, pioneer in Heated Technology, debuts in U.S. Fall 2023; announces expanded Global Headquarters in Montreal

MONTREAL /OUTDOOR SPORTSWIRE/ – ewool, a leading Canadian brand specializing in premium heated clothing, announces its entrance into the U.S. market. Created to redefine how people experience cold weather, ewool offers unparalleled warmth, comfort, and resilience to its customers, encouraging them to embrace the cold. ewool is committed to transforming the...

August 10, 2023

Bon Voyage

/OUTDOOR SPORTSWIRE/ – We are thrilled to announce the release of a video that delves into the awe-inspiring journey to Flow state of long-time Wild Country athlete James Pearson, as he conquers "Bon Voyage" (Annot, France), possibly the world’s hardest single-pitch trad climb. James’ hardest trad route yet In the...

August 10, 2023

Solo Stove Fires Up 891 S’mores to Break World Record in Celebration of National S’mores Day.

Grapevine, TX (August 10, 2023) /OUTDOOR SPORTSWIRE/ - Solo Stove, a home and outdoor lifestyle brand within the Solo Brands (NYSE: DTC) portfolio, teamed up with its local community to set a new Guinness World Record™ for the “Most People Making S’mores Simultaneously.” Altogether, 891 s’mores aficionados worked in synchrony...

August 9, 2023

Dunn Right RV Park Utilizes Big Rig Media’s Big Rig Xpress Tech Platform Service

/OUTDOOR SPORTSWIRE/ - Big Rig Media, the recognized leader in providing high-growth modern marketing solutions to the outdoor hospitality industry, boasts another success story for Dunn Right RV Park utilizing Big Rig Xpress Tech Platform services. Big Rig Xpress's comprehensive portfolio of digital marketing tools ensured a consistent and cohesive...

August 9, 2023

America Outdoors Teams Up with Darby Communications for Public Relations

August 9, 2023 - Knoxville, TN/OUTDOOR SPORTSWIRE/ – America Outdoors, the only national membership-led association uniquely committed to helping America’s outfitting businesses, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing in the outdoors, active lifestyle, and fishing markets. Effective immediately, Darby Communications will serve as...

August 9, 2023

Hot Chillys launches Clima-Wool collection, expands Clima-Tek line for fall 2023

SAN LUIS OBISPO, Calif. [Aug. 9, 2023]/OUTDOOR SPORTSWIRE/ – Hot Chillys, the classic brand that has been delivering performance base layers and winter accessories to outfit the whole family since 1985, is thrilled to announce the launch of both the Clima-Wool, a game-changing merino wool-blend base layer collection for cold-weather conditions,...

August 9, 2023

Outdoor Sportsman Group’s “Ultimate Season” Helps Consumers Find Success this Fall Across Print, TV, and Digital Platforms

DENVER (August 9, 2023) /OUTDOOR SPORTSWIRE/ – Outdoor Sportsman Group (OSG) and its advertising partners are helping outdoor enthusiasts dream of the best season of the year, Fall, with Ultimate Season '23, a consumer's complete guide to finding success in the field. This multi-platform initiative will showcase "must-have" new products while...