PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 9, 2024
Fuel Goods and Pressio Team Up to Support Western North Carolina Businesses Impacted by Hurricane Helene
Asheville, NC /OUTDOOR SPORTSWIRE- Fuel Goods, the inclusive leader in making sports nutrition accessible and approachable for all people and sustainable performance apparel maker Pressio, proudly announce the 828 Endurance Community, a collective relief effort for outdoor and endurance businesses in Western North Carolina impacted by Hurricane Helene. The two...
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October 9, 2024
Stream it Now: MyOutdoorTV’s Realtree Channel Live Scheduled Channel
DENVER (October 9, 2024) /OUTDOOR SPORTWIRE – Available to stream now for a limited time on MyOutdoorTV (MOTV) is the Realtree Channel. This scheduled channel features Bill Jordan, Michael Waddell, Tyler & Colton Jordan, David Blanton, and the crew from Team Realtree. Programs featured include Black Cloud Duck Hunting, Realtree’s Monster...
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October 8, 2024
Sun Valley Resort Welcomes Guests Back for 2024-25 Season
Sun Valley, ID (Oct. 9, 2024) /OUTDOOR SPORTSWIRE/ - Sun Valley Resort, North America's first destination ski resort, established in 1936, looks forward to welcoming guests back for its 89th winter season which commences on Thanksgiving Day, Thursday, November 28, 2024. Sun Valley Resort recently earned its title as the...
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October 8, 2024
Gran Fondo Hincapie Greenville event aims to raise one million dollars to help residents of Polk County
Greenville, S.C./OUTDOOR SPORTSWIRE/ - Gran Fondo Hincapie announces its 13th annual Greenville cycling event, scheduled to take place on Oct. 19, will instead be held as a fundraising event for the local community impacted by Hurricane Helene. “We initially thought that we were going to cancel the event,” said Rich Hincapie,...
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October 8, 2024
Turtle Fur Expands Leadership Team with Four New Hires
Morrisville, Vt. (Oct 8, 2024) /OUTDOOR SPORTSWIRE– Outdoor headwear and accessories brand, Turtle Fur is pleased to add a new Chief Financial Officer, Senior Merchandiser, Controller, and Director of Business Development to the team as part of the company’s mission to invest in their growth. Cambria Schmidt, Chief Financial Officer,...
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October 8, 2024
Bioidentical Ketone Drink Brand Kenetik Announces Alliance with Life Time; New Presenting Sponsor of Iconic Life Time Leadville Trail 100 MTB
MARYLAND /OUTDOOR SPORTSWIRE — Kenetik, the brand behind the world’s first bioidentical ketone drinks today announced a strategic alliance designed to drive innovation in athletic performance and holistic wellness through a variety of high-impact sponsorships and promotions with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand. As part...
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October 8, 2024
Ted Ligety Joins DPS Skis and PHANTOM Glide Product Teams
SALT LAKE CITY /OUTDOOR SPORTSWIRE — Two groundbreaking Utah-based ski industry manufacturers, DPS Skis and PHANTOM Glide, announce the hire of two-time Olympic gold medalist Ted Ligety as head of product performance. Ligety will help develop DPS and PHANTOM Glide’s product lineups, working closely with senior vice president, Thomas Laakso,...
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October 8, 2024
National Outdoor Leadership School (NOLS) Releases Second Summit Strategic Plan
LANDER, Wyo. – Oct. 8, 2024 /OUTDOOR SPORTSWIRE/ - The National Outdoor Leadership School (NOLS) has released its Second Summit Strategic Plan, a visionary five-year roadmap for the school's future. Developed over 12 months with input from thousands of stakeholders and guided by a strategic planning committee, the plan focuses on...
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October 7, 2024
PAKA Expands Senior Leadership to Fuel Brand Growth and Innovation
Boulder, CO (Monday, Oct 7) /OUTDOOR SPORTSWIRE/ - PAKA, the sustainable apparel brand best known for its performance-based alpaca fiber gear, announces the addition of four new senior hires and one internal promotion, including Christian Castellani as Director of Wholesale Sales, Matt Etzler as Senior Director of E-Commerce, Erika Marsh...
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October 7, 2024
National Land Realty Taps Darby Communications as PR Agency of Record
Greenville, SC – Oct 7, 2024 /OUTDOOR SPORTSWIRE/ - National Land Realty (NLR), a leading full-service real estate brokerage specializing in land sales, proudly announces Darby Communications as its PR Agency of Record. By utilizing advanced technology, more local brokers, and more land real estate experience, NLR has become a...