PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.-
January 30, 2025
ShowcasedMLFNOW! on MyOutdoorTV: MLF Bass Pro Tour 2025 Opener on Lake Conroe
DENVER (January 30, 2025) /OUTDOOR SPORTSWIRE/ – Streaming live on MLFNOW! from Lake Conroe, Texas, 66 of the best pro anglers are kicking off the 2025 Major League Fishing (MLF) Bass Pro Tour (BPT) season with the B&W Trailer Hitches Stage 1 Presented by Power-Pole, and it’s all available on MyOutdoorTV....
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January 29, 2025
OrthoLite® Introduces Float™ Insole with High-Rebound Comfort
AMHERST, Mass. (Jan. 29, 2025) /OUTDOOR SPORTSWIRE/ - OrthoLite®, the global leader of branded, high performance, comfort footwear solutions since 1997, expands its extensive range of insoles with the introduction of OrthoLite® Float™, a super lightweight, high-rebound formulation. This new innovation combines exceptional lightness with impressive high-rebound support, adding comfort...
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January 29, 2025
Eldora Mountain Ski & Snowboard Club Launches New Youth Skimo Program
(Boulder, Colo., January 29, 2025) /OUTDOOR SPORTSWIRE/ - Eldora Mountain Ski & Snowboard Club (EMSC), in partnership with Boulder Skimo, is thrilled to announce the launch of its Youth Skimo Program, a first-of-its-kind initiative designed to introduce kids and teens to the exciting world of ski mountaineering. Running from early...
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January 29, 2025
PHANTOM Glide Releases New Nordic Formula
SALT LAKE CITY (Jan. 29, 2025) /OUTDOOR SPORTSWIRE/ — PHANTOM Glide, the permanent, single-application base treatment for skis and snowboards, introduces a new Nordic formula that creates a permanent glide surface that performs across a wide range of snow conditions and can be enhanced with traditional wax for heightened performance...
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January 29, 2025
Verde Brand Communications Takes the Wheel for Rossmönster Adventure Truck and Van PR Efforts
BOULDER, Colo. (January 29, 2025) /OUTDOOR SPORTSWIRE/ — Verde Brand Communications, a leading agency specializing in outdoor and active lifestyle industries, has been appointed as the public relations agency of record for Rossmönster, effective immediately. Verde will work closely with Rossmönster to showcase their innovative approach to adventure truck and...
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January 29, 2025
Outdoor Industry Leaders Launch Open-Source Tool to Decarbonize Textile Mills
BOULDER, CO [Wednesday, January 29, 2025] /OUTDOOR SPORTSWIRE/ — Cotopaxi, L.L. Bean, New Balance, Patagonia, REI Co-op, W.L. Gore & Associates, Global Efficiency Intelligence, and Outdoor Industry Association (OIA) proudly introduce the Textile Heating Electrification Tool, an innovative open-source resource designed to help textile mills reduce emissions by transitioning to...
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January 29, 2025
Mountain House Teams Up with Darby Communications
Albany, OR (January 29, 2025) /OUTDOOR SPORTSWIRE/ - Mountain House, a leading provider of freeze-dried meals for outdoor enthusiasts and emergency preparedness, announces its partnership with Darby Communications, a PR and digital marketing agency renowned for its expertise in the outdoor, endurance, and hunt/fish markets. Effective immediately, Darby Communications will...
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January 29, 2025
Swany America Unveils Innovative Glove Collection for 2025/26 Season
JOHNSTOWN, NY (January 29, 2025) /– Swany America, a leader in premium handwear, is excited to announce its new glove collection for the 2025/2026 season, featuring 18 progressive new styles designed to maximize comfort and warmth and elevate the winter experience for anyone. The latest collection is headlined by the...
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January 29, 2025
Pedego Partners with Vvolt to Expand Ebike Offerings
FOUNTAIN VALLEY, Calif. – January 29, 2025 /OUTDOOR SPORTSWIRE/ – Pedego Electric Bikes (https://pedegoelectricbikes.com) one of the most trusted names in electric bikes, today announces a new strategic partnership with Vvolt, a Portland-based brand known for stylish and low-maintenance electric bikes. The partnership marks the first time an alternative full-line...
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January 28, 2025
Geartrade celebrates record-setting 2024, fueled by shifting mindset of consumers and brands
SALT LAKE CITY, UTAH (January 28,2025) /OUTDOOR SPORTSWIRE/ – In the five years since a new family ownership group took the reins of the platform, Geartrade has also grown revenue by 8x, and established itself as the premier resale marketplace for outdoor gear and apparel. The successful growth is a...