PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 6, 2022
Norrøna Continues Momentum with Sales Expansion Across the U.S.
OSLO, Norway (Oct. 6, 2022)/OUTDOOR SPORTSWIRE/ – Norrøna, the four season, family-owned Norwegian manufacturer of premium apparel and gear, announces that it has partnered with sales agency, Kozy Outdoors, LLC, as it expands its network of specialty outdoor retailers to the Midwestern states. Their USA dealerbase now totals 150 doors of premium distribution...
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October 6, 2022
BRANWYN | Performance Innerwear Launches Limited Edition ‘Bra for the Cure’ for Breast Cancer Awareness Month
Bend, OR – October 6, 2022 /OUTDOOR SPORTSWIRE/ – BRANWYN | Performance Innerwear, the groundbreaking sustainable performance Innerwear brand made by women for women, is showing their support for breast cancer awareness with a limited edition ‘Bra for the Cure.’ Ten percent of each sale will benefit Susan G. Komen and...
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October 6, 2022
Baw Baw Extreme, unique multisport challenge, returning to the region 15-16 October 2022
/OUTDOOR SPORTSWIRE/ - During the weekend of 15-16 October, an epic 84 km linear course will take the toughest and the most daring national endurance athletes on a journey from historic Walhalla to the scenic Mt Baw Baw Alpine Resort via the thrilling rapids of the Thomson River. Baw Baw...
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October 6, 2022
Wood for Life Partnership Awarded the Volunteer and Service Citizen Stewardship and Partnerships Award
Flagstaff, AZ, October 6, 2022 /OUTDOOR SPORTSWIRE/ – The Wood for Life partnership was awarded the Volunteer and Service Citizen Stewardship and Partnerships Award by the United States Department of Agriculture’s Forest Service for its innovative work to bring warmth to indigenous homes. The National Forest Foundation accepted the award on...
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October 6, 2022
Hi-Tec Returns To Its Trail Running Roots with Three-Year Sponsorship of Run Catalina Event Series
LOS ANGELES, October 6, 2022 /OUTDOOR SPORTSWIRE/ - Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run Catalina race series, which will now be called the Hi-Tec Run Catalina Series. Through this...
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October 5, 2022
Lazydays Announces Chief Financial Officer Transition
TAMPA, Fla., Oct. 5, 2022 - Lazydays Holdings, Inc. (NasdaqCM: LAZY), today announced that Nick Tomashot will retire as Chief Financial Officer. Kelly Porter will assume the role of Chief Financial Officer on November 15, 2022. As part of the transition, Mr. Tomashot will remain with Lazydays as an advisor through the end of the year to...
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October 5, 2022
Introducing New GORE-TEX Products with Innovative Expanded Polyethylene (ePE) Membrane for AW22
ELKTON, Md. /OUTDOOR SPORTSWIRE/ - W. L. Gore & Associates (Gore) has announced that the consumer business of its Fabrics Division will be introducing new GORE-TEX Products with an innovative new expanded Polyethylene (ePE) membrane in the Autumn/Winter 2022 season. The new ePE membrane will be used as a complementary...
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October 5, 2022
BUFF® Celebrates 30th Anniversary with Renewed Commitment to Sustainability
Barcelona (Oct. 4, 2022) /OUTDOOR SPORTSWIRE/ – Original Buff, S.A., a world leader in headwear and neckwear accessories for outdoor activities, celebrates 30 years of innovation this year and commits to elevating its DO MORE NOW sustainability program. With a strong commitment to people and the planet, the brand continues to...
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October 5, 2022
Houdini Sportswear Launches International Brand Acceleration; Forward To Nature Debuts October 5, 2022
STOCKHOLM (October 5, 2022)/OUTDOOR SPORTSWIRE/ – Houdini, the functional life wear company committed to designs that are timeless, versatile and minimalist, unveils “Forward to Nature”, its first global brand messaging platform capturing the brand’s ethos focused on regenerative practices. With a six-figure investment, the largest in the brand’s history, Forward to Nature...
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October 5, 2022
First Ascent Coffee Roasters Launches Into Space
(OCT 5, 2022 - CRESTED BUTTE, CO) /OUTDOOR SPORTSWIRE/ – With its dedication to providing the highest quality and best tasting instant coffee to adventurers around the world, speciality roaster First Ascent’s instant coffee is often enjoyed in the backcountry and on big walls. This fall, it will also be enjoyed...