June 17, 2022

BlackStrap Elevates Jim Sanco to VP of Brand Management, Hire Randy Torcom As Brand Director

BEND, OR., (June 17, 2022)/OUTDOOR SPORTSWIRE/ – BlackStrap, the leading made-in-the-USA manufacturer of face gear, base layers, and accessories for winter sports, anglers, and outdoor recreationists, today announced the promotion of Jim Sanco to Vice President of Brand and Marketing, and the hiring of Randy Torcom as their new Brand Director....

June 16, 2022

Zealios And Life Time® Announce Multi-Year Partnership for Iconic Athletic Events

BEND, Oregon, June 16, 2022 /OUTDOOR SPORTSWIRE/ - Zealios, the Bend, Oregon-based outdoor performance and adventure brand, has announced a new partnership with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand, as official sunscreen and anti-chafe sponsor of Life Time Athletic Events. The partnership will support the ongoing...

June 16, 2022

Grassroots Connect wraps up sold-out and solid Knoxville spring show, sets eyes on fall industry gathering

KNOXVILLE, TENNESSEE (JUNE 16, 2022) /OUTDOOR SPORTSWIRE/ - Grassroots Outdoor Alliance (www.grassrootsoutdoors.com), the national organization working together for the health and growth of independent specialty outdoor retail, closed the curtain on their sold-out spring Grassroots Connect show last week. Gathering 118 attending retailers representing more than 200 storefronts, Grassroots Connect...

June 16, 2022

Jack Johnson Partners with Outside Interactive, Inc. on a Unique NFT Experience

Boulder, Colorado (June 16, 2022) /OUTDOOR SPORTSWIRE/ -  Outside Interactive, Inc., the world's leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with multi-platinum-selling singer-songwriter Jack Johnson to enhance the company’s first NFT with one-of-a-kind musical rewards. Johnson joins Outside to celebrate its first NFT,...

June 16, 2022

Downlite’s Clive Wilkie – Vice President, QA and Compliance Announces Retirement

Mason, OH /OUTDOOR SPORTSWIRE/ - After a long and illustrious career in textiles, it is with great appreciation and thanks that Downlite announces the retirement of Clive Wilke, Vice President, QA & Compliance. After 52 years in global textile quality assurance, Clive announced his retirement on April 14th. Clive will continue to...

June 16, 2022

Reima, Global Leader in Functional and Outdoor Kids Clothing, Selects French/West/Vaughan and CGPR to Lead Public Relations Efforts in U.S.

RALEIGH, N.C. /OUTDOOR SPORTSWIRE/ - French/West/Vaughan (FWV), one of the nation’s 20 largest independently held public relations and integrated marketing agencies, along with operating division CGPR, a public relations agency specializing in the active lifestyle, outdoor, winter sports, fashion, technology and travel sectors, today announced they have been selected in...

June 16, 2022

goodr Announced as the Official Sunglasses of the 2022 OCRWC

/OUTDOOR SPORTSWIRE/ – To tackle a beast like Vermont’s Stratton Mountain, you need to be a beast — and sunglasses-maker goodr knows the perfect eyewear to give you that extra edge. That’s why Adventurey is proud to announce that goodr and their band of merry flamingos will be back again as...

June 15, 2022

Season 5 of Epic Trails Set to Hit US Airwaves, June 30th

/OUTDOOR SPORTSWIRE/ - Heliconia, the video production company behind the hit television show Epic Trails, is excited to announce that Season 5 of the Telly Award winning series will premiere on Bally Sports Network on June 30th. Beginning with South Dakota, Season 5 of Epic Trails will feature one awe-inspiring...

June 15, 2022

New Coleman® PEAK1™ Collection Inspires Outdoor Adventures & Exploration

CHICAGO, IL – June 15, 2022/OUTDOOR SPORTSWIRE/ – Discover the new Coleman® PEAK1™ Collection from The Coleman Company Inc., part of the Newell Brands global portfolio of brands. Built for going farther and exploring more because sometimes the journey is the destination. This premium gear is designed to inspire and crafted for...

June 15, 2022

Ombraz Adds Two New Styles to its Collection of Armless Sunglasses

Bellevue, WA – June 15, 2022/OUTDOOR SPORTSWIRE/ – Ombraz Sunglasses, the armless sunglass vanguard, are back at it again with two new styles: the Teton and the Viale. After two years of dialing in design subtleties to enhance comfort and functionality, Ombraz is doubling down on their quest to buck the sidearm...