PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 22, 2022
Kickstarter Campaign, Warden – The K.U.B – a Sustainable, Camping Kitchen Set – sets to Launch Summer 2022
[Los Angeles, CA] - [06/22/2022] /OUTDOOR SPORTSWIRE/ - The K.U.B (Kitchen Utensils, Box) is a camping kitchen full of 36 functional items for all outdoor experiences that a car camper, RVer, overlander, or even picnicker experiences. From the food-grade stainless steel utensils, plates, cups and bowls, to a deep-dish frying...
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June 21, 2022
Zeal Optics Adds Horizon Blue Rx Lens to Prescription Program
Boulder, Colo. – June 21, 2021 /OUTDOOR SPORTSWIRE/ - Zeal Optics, a boutique brand focusing on handcrafted quality eyewear built for the outdoors, announces the addition of the Horizon Blue Rx lens to its Adventure Ready Polarized Prescription Program. Zeal Optics’ prescription sunglasses are digitally crafted at the Maui Jim...
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June 21, 2022
Boat Trader Kicks Off Summer with Campaign Encouraging Boaters to Share Their Stories
MIAMI, Fla., June 21, 2022/OUTDOOR SPORTSWIRE/ – Boat Trader, America’s largest boating marketplace, today announced the launch of its ‘My Stomping Grounds’ campaign, inviting boaters to share videos and photos for a chance to be featured in an upcoming episode of its award-winning series, Stomping Grounds. The campaign will run through...
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June 21, 2022
JAM Collective Signs Five New Clients
SAN FRANCISCO – June 21, 2022/OUTDOOR SPORTSWIRE/ – JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, and strategic partnerships, welcomes five new clients: Front Runner, Manitobah, Nomadix, Opinel and Silipint. The agency celebrated its 20th anniversary in 2020. JAM Collective is partnering with these companies, three of...
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June 21, 2022
Time To Grind: Limited Edition Collection of Skate-Inspired Watches
CARLSBAD, Calif./OUTDOOR SPORTSWIRE/ –Forged for the ages, Nixon is carving out a new pocket with the legendary Independent Truck Company. Creating a capsule collection of limited, Custom-Built to Grind timepieces, together Nixon and Independent are celebrating the commitment and heritage that the two brands share in skateboarding on a global level....
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June 21, 2022
Tourism Grant Helps CampgroundViews.com Bring Virtual Site Tours to Arizona
LARAMIE, Wyo. (June 21, 2022) /OUTDOOR SPORSPORTSWIRE/ - CampgroundViews.com, the company committed to taking the guesswork out of campsite selection, is developing virtual tours of up to 250 campgrounds in Arizona to make trip planning easy for RV and tent campers. With CampgroundViews.com’s proprietary 360-degree virtual tours and searchable database,...
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June 17, 2022
BlackStrap Elevates Jim Sanco to VP of Brand Management, Hire Randy Torcom As Brand Director
BEND, OR., (June 17, 2022)/OUTDOOR SPORTSWIRE/ – BlackStrap, the leading made-in-the-USA manufacturer of face gear, base layers, and accessories for winter sports, anglers, and outdoor recreationists, today announced the promotion of Jim Sanco to Vice President of Brand and Marketing, and the hiring of Randy Torcom as their new Brand Director....
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June 16, 2022
Zealios And Life Time® Announce Multi-Year Partnership for Iconic Athletic Events
BEND, Oregon, June 16, 2022 /OUTDOOR SPORTSWIRE/ - Zealios, the Bend, Oregon-based outdoor performance and adventure brand, has announced a new partnership with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand, as official sunscreen and anti-chafe sponsor of Life Time Athletic Events. The partnership will support the ongoing...
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June 16, 2022
Grassroots Connect wraps up sold-out and solid Knoxville spring show, sets eyes on fall industry gathering
KNOXVILLE, TENNESSEE (JUNE 16, 2022) /OUTDOOR SPORTSWIRE/ - Grassroots Outdoor Alliance (www.grassrootsoutdoors.com), the national organization working together for the health and growth of independent specialty outdoor retail, closed the curtain on their sold-out spring Grassroots Connect show last week. Gathering 118 attending retailers representing more than 200 storefronts, Grassroots Connect...
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June 16, 2022
Jack Johnson Partners with Outside Interactive, Inc. on a Unique NFT Experience
Boulder, Colorado (June 16, 2022) /OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc., the world's leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with multi-platinum-selling singer-songwriter Jack Johnson to enhance the company’s first NFT with one-of-a-kind musical rewards. Johnson joins Outside to celebrate its first NFT,...