PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 30, 2022
Zeal Optics Names Jesse Colombo North American Director of Sales
Boulder, CO /OUTDOOR SPORTSWIRE/ Zeal Optics is pleased to announce that Jesse Colombo will be joining the Zeal family in the role of North American Director of Sales effective March 28. In the role, Colombo will draw on his deep industry experience to structure the sales strategy for the brand...
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March 30, 2022
NexTex Innovations Introduces New TurboDry® Core Fabric Collection at Functional Fabric Fair
March 30, 2022; Atlanta, GA /OUTDOOR SPORTSWIRE/ - Since the emergence of COVID-19 over two years ago, apparel brands around the world are dealing with inflation of raw material prices, increasing minimum order quantities (MOQs) and lengthy lead times. To help brands derisk these supply concerns and introduce new technology into market...
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March 30, 2022
Noto Group Executive Search Strengthens Team with Four Key Hires and Three Promotions
PORTLAND, OR – March 30, 2022/OUTDOOR SPORTSWIRE/ - Noto Group, a boutique executive search and leadership consulting firm for leading consumer brands, is excited to announce several recent hires and promotions. Bridget Walsh Hope joins the firm as Executive Recruiter with over 20 years of experience in the athletic, outdoor, and...
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March 30, 2022
woom Launches First-of-its-Kind Urban Lifestyle Bike for Kids
March 30, 2022 - AUSTIN, TEXAS /OUTDOOR SPORTSWIRE/ - woom bikes, the fastest-growing kids’ bike brand in North America, today launches the woom NOW, a lightweight urban commuter and cargo-bike hybrid, built specifically for kids. The woom NOW is a fully loaded, highly versatile bike with a new take on frame...
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March 30, 2022
Wes Burgess named Chief Product Officer of Cocona Labs
Boulder, CO (March 30, 2022)/OUTDOOR SPORTSWIRE/ - Cocona Labs, the makers of temperature-regulating 37.5® Technology, is pleased to announce Wes Burgess as their new Chief Product Officer. Burgess steps into the role after working with Cocona Labs for nearly ten years, and most recently serving as the VP of Sales,...
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March 29, 2022
Businesses Invest $775,000 to Secure Protections for North America’s Wild Places
BEND, Ore. (March 29, 2022) /OUTDOOR SPORTSWIRE/ - The Conservation Alliance sent grants totaling $775,000 to organizations working to protect wild places across North America. Funding will help conservation groups in 13 states and provinces secure new land and water protections. Projects include three Indigenous-led projects in British Columbia, Utah,...
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March 29, 2022
TMC Ltd Taps Overabundant Interior Textile Wool and Develops a Performance Fabric Unlike Anything On The Market
New Zealand/OUTDOOR SPORTSWIRE/ - TMC Ltd, the owner of Nuyarn spinning technology and a proven innovator in the performance fiber and apparel space, today introduces Herculan, the world’s first product that offers improved performance benefits of wool coupled with unmatched durability and sustainability for the apparel sector. A result of...
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March 29, 2022
SuuntoPlus Guides Bring New, Dynamic Features to Suunto GPS Watches
HELSINKI (March 29, 2022)/OUTDOOR SPORTSWIRE/ - Whether you want to follow a training plan, structured intervals or perhaps a race nutrition plan, SuuntoPlus Guides are here to help. 14 different companies from strong, established training services to new, exciting start-ups have already built their own features in Suunto watches – and...
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March 29, 2022
OrthoLite Announces New Sales Manager for Portugal
AMHERST, Mass. (March 29, 2022)/OUTDOOR SPORTSWIRE/ - OrthoLite®, the 25-year industry leader of branded, high-performance and comfort footwear solutions, expands its global sales management team in Europe and appoints Marisa Costa as sales manager for Portugal. Costa has an extensive background in footwear development and design – working with both brands...
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March 29, 2022
Legendary Costa Frames go PRO With New Performance Features
/OUTDOOR SPORTSWIRE/ - Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, brings next-level performance to two more of its legacy frames for spring 2022. The enhanced Reefton PRO and Tuna Alley PRO feature new performance upgrades that keep your frames locked in place and vision clear so you...