PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 1, 2022
BOTE Introduces Redesigned Rackham Aero Paddleboard with APEX Pedal Drive Integration
MIRAMAR BEACH, Fla. – March 1, 2022 /OUTDOOR SPORTSWIRE/ - BOTE, the longstanding leader of innovation and style in the paddleboard, kayak, and water lifestyle space, is proud to introduce its redesigned Rackham Aero 12’4” paddle board - among the brand’s most feature-rich inflatable platforms - which now comes with...
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March 1, 2022
Title Nine Announced Finalists For First Annual Pitchfest Girls
Emeryville, Calif (March 1, 2022)/OUTDOOR SPORTSWIRE/ - Title Nine, adventure and outdoor apparel brand and retailer aiming to empower women to lead, risk and own, is proud to announce nine finalists of their first annual Pitchfest Girls program. Pitchfest Girls is the newest edition to Title Nine’s Pitchfest series, a entrepreneurship...
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March 1, 2022
Dry in Style: Matador Upgrades Travel Towels Just in Time for Spring Adventures
BOULDER, Colo. (Mar. 1, 2022)/OUTDOOR SPORTSWIRE/ - Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the NanoDry Packable Shower Towel and NanoDry Trek Towel, significantly updated versions of the brand’s best-selling travel towels. The NanoDry Towels are designed for lightweight, efficient travel, with a silicone case...
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March 1, 2022
Injinji Expands Brand Marketing Team for 2022
San Diego, CA (March 1, 2022) /OUTDOOR SPORTSWIRE/ - Injinji, the innovator of the patented five-toe-Performance Toesock™ for runners and outdoor enthusiasts, announces new additions to the Injinji Marketing Team; Lexi Brantman (Content Marketing Manager) and Margaux Kelly (Digital Marketing Coordinator). With a creative background and business mindset, Lexi Brantman will...
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February 28, 2022
Alterra Mountain Company Announces Largest Single Year Investment of $344 Million for Capital Improvements
DENVER - Alterra Mountain Company announces its plans to invest $344 million in capital improvements for winter 22/23, reaching over $1 billion invested in transformational changes over the past five years. This reaffirms the company’s dedication to enhance the guest experience at its 15 North American destinations and almost doubles the...
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February 28, 2022
YETI Announces a $100 Million Share Repurchase Program
AUSTIN, Texas -- YETI Holdings, Inc. (“YETI”) (NYSE: YETI) today announced that its Board of Directors has authorized the repurchase of up to $100 million (exclusive of fees and commissions) of YETI’s common stock. This share repurchase program is effective immediately and extends through February 27, 2023. Matt Reintjes, President...
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February 28, 2022
SPY+ Expands Roster of Change Agents with New European Snow Team Members
Carlsbad, Calif./OUTDOOR SPORTSWIRE/ - SPY+ is expanding its multidimensional crew of international Change Makers with a stacked lineup of skiers and snowboarders representing some of the most creative snow sliders across Europe. The revamped SPY+ cohort of intercontinental supporters has expanded to include professional skier Laurent De Martin, professional snowboarders...
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February 28, 2022
Rab honored with prestigious awards after the successful launch of AW22 collections
/OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) has received two prestigious industry and media awards for their new Mythic Ultra Jacket in their recently launched AW22 collection. Providing extraordinary warmth for the minimum weight, the new Mythic Ultra down jacket featuring TILT technology and...
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February 28, 2022
Amid Rapid Growth Mountain Hardwear Expands Leadership Team with Three Promotions and Two New Hires
Richmond, Calif. (February 28, 2021) /OUTDOOR SPORTSWIRE/ - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has announced three internal promotions including a new Vice President of Product Line Management and Merchandising, plus two new hires. The recent influx of promotions and hiring are...
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February 28, 2022
Eco-Conscious Video Production Company, Talus Films, Announces Video Services for Outdoor Brands
Chicago, IL (February 28, 2022) /OUTDOOR SPORTSWIRE/ - Talus Films, an eco-conscious video production company, is now offering its full-service capabilities to the outdoor industry. Talus Films produces story-based marketing videos that authentically connect outdoor brands to their target audiences while giving back to the world around them through a...