PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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December 1, 2021
Sun Valley Resort’s Winter Wonderland Festival Kicks Off December 11th
Sun Valley, ID (Dec. 1, 2021) – Sun Valley Resort announces its 2021 Winter Wonderland Festival line up including the return of some local favorites including the Tree Lighting Ceremony, Open Air Holiday Market, and Christmas Eve Ice Show with Torchlight Parade and fireworks. Winter Wonderland festivities will kick off...
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December 1, 2021
American-made FORLOH introduces women-specific rain gear
WHITEFISH, Mont. (Dec. 1, 2021) /OUTDOOR SPORTSWIRE/ - The 2021-22 hunting seasons may have hit their peak, but FORLOH, the 100% made-in-America technical outdoor brand, continues to bring innovation to the market with the release of two lightweight, breathable and waterproof women's-specific rain garments. FORLOH's new Women's AllClima 3L Rain Jacket ($369) and...
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December 1, 2021
Waypoint Outdoor Solidifies its Growth with Three New Hires Representing Territory Expansion and Category-Specific Expertise
SEATTLE, WA — Dec. 1, 2021 /OUTDOOR SPORTSWIRE/ - Waypoint Outdoor, the outdoor industry’s leading independent national sales agency, is pleased to announce the addition of several industry veterans to its team of sales reps. Based in Seattle, Washington, Waypoint Outdoor now includes more than 32 team members, with offices...
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December 1, 2021
REI Co-op announces new chief commercial officer; two senior leader promotions
SEATTLE, Dec. 1, 2021 -- REI Co-op announced today it has hired its first chief commercial officer and is promoting two executives to new leadership positions. Cameron Janes joins the co-op January 3, 2022 as senior vice president, chief commercial officer. Kelley Hall and Vivienne Long have been promoted to executive vice president, chief financial officer, and senior vice president,...
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December 1, 2021
SIA Winter Outdoor Data Shows Increase in Consumer Spending and Jobs
Park City, Utah (December 1, 2021) /OUTDOOR SPORTSWIRE/ - As we continue through the busy time for consumer spending, data released today by Snowsports Industries America (SIA) shows that winter outdoor consumers are responsible for over $79 billion in spending and support 799,000 jobs. The report shows that between 2016...
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December 1, 2021
prAna’s Responsible Packaging Movement Inspires Over 100 Brands to Commit to Reduce Packaging Waste
Carlsbad, CA – December 1, 2021 /OUTDOOR SPORTSWIRE/ - prAna, creator of Clothing for Positive Change and a leader in sustainable, outdoor fashion, announced today that its Responsible Packaging Movement (RPM) has reached a significant milestone with over 100 brands joining the movement. The additions of partners such as Sephora,...
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December 1, 2021
Clarus Acquires MAXTRAX, the Market Leader in Vehicle Recovery and Extraction Track for the Overland and Off-Road Market
SALT LAKE CITY – December 1, 2021 /OUTDOOR SPORTSWIRE/ - Clarus Corporation (NASDAQ: CLAR) (“Clarus” and/or the “Company”), a global company focused on the outdoor and consumer enthusiast markets, today announced it has acquired Australian-based MAXTRAX® (“MAXTRAX”), the market leader in producing the best overlanding and off-road vehicle recovery and extraction...
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November 30, 2021
Deckers X Lab Introduces The Lace-Up Slipper Boot For Winter
GOLETA, Calif. /OUTDOOR SPORTSWIRE/ - With the colder months still ahead, Deckers X Lab today launches the X-SCAPE SPSK Mid. A comfortable and stylish hybrid of street sneakers meets the comfort of a slipper with the feel of an athletic shoe, the SPSK Mid is the newest edition to the...
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November 30, 2021
Monomoy Agrees to Acquire Thetford, a Leader in RV and Marine Products
NEW YORK -- Monomoy Capital Partners, a middle-market private investment firm focused on operational value creation, has signed a definitive agreement to acquire Thetford Corporation (“Thetford”) from The Dyson-Kissner-Moran Corporation(“DKM”), a private investment company. Thetford is a leading manufacturer of mobile sanitation products for the RV, marine, camping and truck markets. With a...
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November 30, 2021
Endura Updates and Expands MT500 Freezing Point Range
Winter can provide some of the year’s best riding with crisp air and snow-dusted trails. Reset the thermostat with the updated and expanded MT500 Freezing Point Range and make even the coldest winter day a riding day. Updated Men’s & NEW Women’s MT500 Freezing Point Jacket - Product Pages: Men's...