PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 18, 2021
GU Energy Labs Announces Leadership Changes
Berkeley, Calif. — November 18, 2021 /OUTDOOR SPORTSWIRE/ - GU Energy Labs, a leader in the endurance sports nutrition market, announced the promotion of Magdalena Boulet to President. This appointment represents an investment in the future of GU leadership that will sharpen its focus on innovation and growth. “Magda’s long history...
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November 18, 2021
Norrøna’s Winter Collection Featured in Four Prestigious Buyer’s Guides
BOULDER, Colo. (Nov. 18, 2021) /OUTDOOR SPORTSWIRE/ - Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, celebrates the inclusion of key new styles from its winter collection in four of the most respected buyer’s guides in the outdoor industry: Outside Magazine, Backpacker Magazine, Backcountry Magazine and...
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November 18, 2021
NEMO’s 100K Polybag Elimination Project Wins New Hampshire Businesses for Social Responsibility’s Sustainability Slam
{Dover, NH—November 16, 2021} /OUTDOOR SPORTSWIRE/ -NEMO, an award-winning designer of outdoor gear and accessories that are built to improve the experience of adventure, has won another award for its 100K Polybag Elimination Project, this time, from New Hampshire Businesses for Social Responsibility (NHBSR). Earlier this year, the project was awarded...
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November 18, 2021
Introducing FLATED: Inflatable Automotive, Outdoor, and Pet Gear Set to Revolutionize Road Travel
(Carlsbad, CA) November 18th, 2021 /OUTDOOR SPORTSWIRE/ - As participation in road trips, staycations, car camping, overlanding, and outdoor adventure continue on a rapid rise, an entirely new company, brand and product is set to revolutionize on and off-road adventures. Today marks the launch of FLATED, a brand intent on...
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November 17, 2021
Cotopaxi to Open Two New Brand Stores
Salt Lake City, UT – Nov, 17, 2021 – Today Cotopaxi - outdoor gear and apparel brand and Benefit Corporation - announces plans to open two new brick and mortar retail stores. The new locations in Denver and San Francisco will add to Cotopaxi’s current roster of 5 store locations....
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November 17, 2021
Appalachian Gear Company Awarded Rural Infrastructure Grant
Kings Mountain, NC – November 17, 2021 – Big things are in the works for Appalachian Gear Company, thanks to a recent grant that will make it possible to take its growing business to the next level. The outdoor lifestyle brand is elated to announce it’s been named a recipient...
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November 17, 2021
La Sportiva Expands Staff to Accommodate Growth
Nov 17, 2021 (BOULDER, Colo.) /OUTDOOR SPORTSWIRE/ - Today, La Sportiva announces the hiring of two key roles at their Boulder, Colorado offices. Nat Matthews is Financial Director and Darrin Young is National Sales Manager. Nat replaces Kellie Beran, who is retiring after 27 years of service to the brand...
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November 17, 2021
USA Skimo Announces 2021/2022 Race Schedule and National Team Qualifying Information
Dillon, Colo. (November 2021) /OUTDOOR SPORTSWIRE/ - The United States Ski Mountaineering Association (USA Skimo) announced today that it will host two qualifying events for elite athletes in Colorado in December as the team begins its steady march to its highly anticipated debut at the 2026 Winter Olympics in Italy. USA...
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November 17, 2021
New Outdoor Research SuperStrand insulation offers best-in-class warmth-to-weight ratio
SEATTLE, Wash. /OUTDOOR SPORTSWIRE/ - Pairing a new kind of synthetic insulation with innovative construction, the new SuperStrand LT jacket collection from Outdoor Research, the Seattle based manufacturer of category-leading outdoor apparel, results in the best warmth-to-weight layering package the OR brand has ever offered. It also sets a new...
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November 17, 2021
Old Fort Trails Project Approved and Funded
OLD FORT, North Carolina /OUTDOOR SPORTSWIRE/ - In a press conference today, the community of Old Fort, N. C. announces plans to build 42 miles of new, accessible trails for people of all abilities and backgrounds in Pisgah National Forest. The U.S. Forest Service has formally approved the plans, and...