October 5, 2021

PrimaLoft® P.U.R.E.™ Sets New Standard for Renewable Manufacturing Technology

LATHAM, N.Y. (October 5, 2021) – For decades, insulation manufacturing methods have relied on fossil fuels like coal and natural gas. These industrial processes, widely used by manufacturers across the globe, are leading contributors of greenhouse gas emissions. In response, many brands have focused on material solutions and certifications to...

October 5, 2021

NuORDER to launch enhanced Grassroots Outdoor Alliance retailer experience ahead of November buying season

LOS ANGELES, OCTOBER 5, 2021 – NuORDER, the leading B2B platform powering commerce and discovery, will launch a new buyer experience for Grassroots Outdoor Alliance retailers this fall, including the introduction of key features ahead of the November buying season. The NuORDER enhancements are based on extensive dealer interviews and...

October 5, 2021

Fenix Packs A Powerful Punch With The Newly Released TK35UE V2.0

Its precursor, the TK35UE won the prestigious Red Dot Award, but true to its spirit of relentless innovation, Fenix has now released the upgraded TK35UE V2.0. This brand-new tactical flashlight retains the best features of its previous version, but is now brighter with more maximum lumens, longer beam distance, and...

October 5, 2021

REDARC Brings Solar Capabilities to North America

LONSDALE, SOUTH AUSTRALIA; REDARC, the leading Overland authority in power management launches a suite of solar products in North America. No more melted ice, no more warm drinks, no more worrying about state of charge, no more compromises. Leave the crowds behind and get off-grid with REDARC’s 12-volt solar range....

October 5, 2021

SOLE™ Releases Modern Footwear Production Model to Positively Impact Triple Bottom Line – People, Planet and Profit.

VANCOUVER, British Columbia, October 5, 2021— Canadian footwear brand SOLE™ unveils new Made for You production model alongside new material innovations to reduce carbon footprint while increasing customer satisfaction and operational efficiencies. Founder and CEO, Mike Baker shared his thoughts on the new initiative stating that, “there is an increased...

October 5, 2021

Polartec® Announces Launch of Family Album

(Andover, Mass.) - October 5, 2021 - Polartec®, a Milliken & Company brand, and premium creator of innovative and sustainable textile solutions, announces the launch of its Family Album, the result of a crowd-sourced visual history of those who’ve worn Polartec-made garments on their outdoor adventures over the past three...

October 4, 2021

360 Adventure Collective Announces Dates for 2022 Paddlesports Experience

Asheville, NC — October 4, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, has secured dates for its 2022 Southeast Paddlesports Experience at the U.S. National Whitewater Center in Charlotte, North Carolina. The event,...

October 4, 2021

Outdoor Research Grows Leadership Team with New VP of Finance

SEATTLE, Wash. (October 4, 2021) – Outdoor Research (OR), a leading manufacturer in the outdoor and tactical apparel industries, welcomes Stacie Robbins as its new Vice President of Finance. Robbins is responsible for providing finance support for OR’s strategic growth initiatives and ongoing financial stewardship of the brand. Robbins brings...

October 4, 2021

Tecovas Gets in the Saddle with Backbone Media for Public Relations and Affiliate Marketing

AUSTIN, Texas – Oct.4, 2021 – Tecovas, a handmade, direct-to-consumer cowboy boot manufacturer based in Austin, has teamed up with Backbone Media as its public relations and affiliate agency of record. Founded in 2015, Tecovas has quickly established itself as a leader in both quality craftsmanship and unmatchable value in...

October 4, 2021

UnTapped Maple announces role as official nutrition and hydration partner of Big Sugar NWA

RICHMOND, VT—UnTapped Maple announces that it will be the official nutrition and hydration partner of the Bentonville, AK-based Big Sugar NWA Gravel Race. The race, kicking off on Saturday, October 23, is billed as an event that sports 100 miles of challenging terrain that showcases the beauty of Northwest Arkansas...