PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 2, 2021
Norrøna Adds Canadian Sales Representation to Expand North American Sales Efforts
LYSAKER, NORWAY. (NOV. 2, 2021) /OUTDOOR SPORTSWIRE/ - Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, announces a partnership with Canadian sales representative Ryan Letchford, founder and lead representative of Squamish-based Wabi Sabi sales agency. Letchford will represent the brand across Canada, bringing more than...
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November 2, 2021
SCARPA North America Promotes Melanie Hood, Joe Higby to new roles on SNA’s leadership team
BOULDER, Colo. (Nov. 2, 2021) /OUTDOOR SPORTSWIRE/ - SCARPA North America, the wholly owned U.S. and Canadian distributor for SCARPA, a global leader in performance mountain footwear, recently promoted Melanie Hood to Director of Marketing and Communications and Joe Higby to VP of Finance. In her new role, Hood will...
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November 2, 2021
Outdoor Sports Insurance to Highlight Cyber Security, General Liability and Outdoor Risk Management at Connect
EDEN PRAIRIE, MINNESOTA (Tuesday, November 2, 2021) /OUTDOOR SPORTSWIRE/ -Outdoor Sports Insurance (outdoorsportsins.com), the longest serving business insurance broker in Ski, Bike and Outdoor markets, will attend the outdoor specialty retailer buying show, Connect by Grassroots, from November 8 – 11 at Booth 16. “Grassroots Connect is one of our...
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November 2, 2021
onX Raises Funds for Local Avalanche Forecast Centers in November
Missoula, Mont., November 2, 2021 /OUTDOOR SPORTSWIRE/ - onX, a pioneer in outdoor digital navigation, today launched its “Support Your Forecast” program to raise funds for local avalanche forecast centers–the organizations that empower snow enthusiasts to make safer backcountry adventures each season. During the month of November, onX will donate...
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November 2, 2021
Ninja Suits – The Best Baselayer on the Planet is Ready for Winter Adventures
PORTLAND, OR /OUTDOOR SPORTSWIRE/ – The Ninja Suit, the original one-piece base layer, delivers comfort and warmth for winter outdoor pursuits. Created by snowboard apparel brand Airblaster, the Ninja Suit is rooted in snowboarding but adapts to most outdoor adventures. “Once off the mountain, the outerwear gets hung up, but...
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November 2, 2021
Ascent Protein Announces Veterans Day Partnership with Christian McCaffery’s Foundation, 22 and Troops
DENVER, COLORADO - November 2, 2021 /OUTDOOR SPORTSWIRE/ - This week, Ascent Protein announced a joint Veterans Day Partnership with Christian McCaffrey’s Foundation, 22 and Troops, to support U.S. Veterans. From November 1st through Veterans Day (November 11, 2021), Ascent will be donating 22% of all profits to 22 and...
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November 2, 2021
Wūru Wool Sees Growth of Blister Wool, Expands Made in the USA Line
Salt Lake City (Nov. 2, 2021) - /OUTDOOR SPORTSWIRE/ - Wūru Wool, maker of premium wool products specializing in blister prevention and high-quality merino apparel manufactured in the USA, today announced it has seen more than 600% year-over-year sales growth in its Blister Wool category — a 100% natural New...
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November 1, 2021
Snowsports Industries America Issues Inclusion Challenge to the Winter Outdoor Community: We Can and Must Do Better
Park City, Utah (November 1, 2021) – Snowsports Industries America (SIA) kicks off the 2021/2022 winter season with a commitment to make the industry more inclusive and diverse. Having singled out inclusion as one of the critical components for industry growth, the SIA Inclusion Committee has a message for the...
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November 1, 2021
BOTE Gives No Quarter with LTD Edition Design of All-New Rackham Aero 11’ Paddle Board
MIRAMAR BEACH, Fla. - BOTE (https://www.boteboard.com), the longstanding leader of innovation and style in the paddleboard, kayak, and water lifestyle space, today celebrates the introduction of the all-new Rackham Aero 11’ paddle board with the release of a limited-edition No Quarter design. The No Quarter Rackham 11’ is accompanied by...
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November 1, 2021
DICK’S Sporting Goods Announces Grand Opening of its Second Public Lands Store and Second Golf Galaxy Performance Center
PITTSBURGH, Nov. 1, 2021 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS) will expand the footprint of its Public Lands outdoor concept with the grand opening of its second Public Lands store -- in Columbus, Ohio -- on Nov. 5. DICK'S, the leading U.S. golf retailer also will open its second Golf Galaxy Performance Center, a newly redesigned...