PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 27, 2021
KUIU Announces Launch of Redesigned Chugach TR Rain Gear Series
Dixon, CA – KUIU, the leading manufacturer of ultralight performance hunting gear, is proud to announce the release of their redesigned Chugach TR Rain Gear Series. This line, available now, is the brand’s latest offering of highly breathable, packable rain gear for ultralight hunting. This new and improved streamlined design...
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July 27, 2021
Rumpl Grows Leadership Team with New Hires and Board Member
PORTLAND, Ore. (July 27, 2021) – Rumpl, the category leader in technical outdoor blankets, announces the hiring of Rocco Villano as vice president of operations and Nate Clark as national sales manager. Rumpl also welcomes Sarah Crockett as the newest board member. These three additions strengthen Rumpl’s leadership team as...
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July 27, 2021
FORLOH Announces Partnership with Powerhouse Couple Jon and Gina Brunson
WHITEFISH, Mont. (July 27, 2021) — FORLOH, the 100% made-in-America technical outdoor brand, welcomes Jon and Gina Brunson to the brand’s growing roster of professional and amateur personalities who share their passions for hunting, fishing and outdoor pursuits. Most well-known for their award-winning TV series, Addicted to the Outdoors, which recently...
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July 27, 2021
Top-10 Finish for Haley Batten Amid Wet Conditions at XC Mountain Bike Olympic Race
TOKYO – A rainy sky greeted the Izu peninsula on the morning of the Women’s Cross-Country Mountain Bike race. The riders raced 1 start loop and then 5 laps of the course, a change that came the day of the event, accommodating for the weather. The weather broke three hours...
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July 27, 2021
Osprey Expands its Premium Bike Pack Offerings with the Spring 2022 Introduction of Raptor Pro with Back Protection
Cortez, CO – July 27, 2021 – Osprey, a leader in creating top-quality, high-performance innovative carry solutions, today announced the expansion of its premium mountain biking packs with the introduction of Raptor Pro (MSRP $200) for Spring 2022. Built for gravity-focused mountain bikers, Raptor Pro integrates a D3O® CE Level...
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July 27, 2021
Wildsyde® ebikes Answer Bike Demand with Responsive Supply Chain Forecasting and New Models
Avon, Colo - July 27th, 2021. A new delivery of Wildsyde® vintage electric bicycles has arrived, with new models and upgrades for 2021. Despite the massive shortage of ebikes across the country, this is great news for customers who want to swap their cars and rising gas prices for an...
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July 26, 2021
Christopher Blevins Battles to Top-15 Finish in Men’s XC Mountain Bike Olympic Race
TOKYO – The Izu peninsula was the scene for the Men’s Cross-Country Olympic event. The technical, 4.1-kilometer course just west of the Izu Velodrome and had features like Amagi Pass, the Chopsticks, and the Sakura Drop. The race had one start loop and seven laps of the course, for a...
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July 26, 2021
Ski Mountaineering (Skimo) is now an Olympic event for winter games 2026
Today the International Olympic Committee (IOC) unanimously approved to add Ski Mountaineering to the Milano Cortina 2026 Winter Olympics. From the President of the US Ski Mountaineering Association (USSMA), Ram Mikulas, "This is fantastic news! We are very excited to hear about the announcement to include ski mountaineering in the...
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July 26, 2021
Report shows Outdoor Industry has work to do on its online ADA compliance
EDEN PRAIRIE, MINNESOTA (Monday, July 26, 2021) —Today, marks the 31st anniversary of the signing of the Americans with Disabilities Act (ADA). Outdoor Sports Insurance (outdoorsportsins.com), the longest serving business insurance broker in Ski, Bike and Outdoor markets, recently completed a report evaluating over 275 outdoor industry retailer and brand...
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July 26, 2021
Skratch Labs Brings Back its Popular Limited-Edition Flavor of Sport Hydration Drink Mix: Summer Peach
Boulder, CO (July 26, 2020)- Skratch Labs, an innovator in performance nutrition, announces the re-release of it’s seasona lsummer flavor of Sport Hydration DrinkMix, Summer Peach. With the resounding successof an initial offering in May, Skratch Labs is offering one more chance to pick up a 440g bag of Summer...