PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 21, 2024
Switchback at TRE surges with exhibitor interest as top tier brands gather around November showcase
AUSTIN, TEXAS (August 22, 2024) /OUTDOOR SPORTSWIRE/ - Switchback, the education and business gathering for the outdoor industry, is seeing a surge in interest heading into its November event at The Running Event (TRE), with an accompanying rise in first-time cornerstone exhibitors including Patagonia and Toad&Co. The spike in energy...
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August 21, 2024
TAXA Outdoors Unveils New TAXA X Off-Road Models
Houston, Texas – August 21, 2024 /OUTDOOR SPORTSWIRE/ – TAXA Outdoors, the leading manufacturer of lightweight, minimalist mobile habitats for outdoor adventure, proudly announces TAXA X – next-generation off-road habitats designed to conquer the most rugged terrain. TAXA X trailers include Mantis X, Cricket X, TigerMoth X, and Woolly Bear X,...
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August 21, 2024
Superfeet Wins Recognition in Inc.’s Best Workplaces 2024
FERNDALE, Wash. (Aug. 21, 2024) /OUTDOOR SPORTSWIRE/ - Superfeet, the global leader in performance insoles, proudly announces its recognition as one of Inc.'s Best Workplaces for 2024. The accolade highlights the brand’s commitment to creating an empowering and inclusive workplace culture. This prestigious award, shared by notable brands like Patagonia...
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August 21, 2024
Introducing ADDRA Labs™: New Line of High Performance Sports Nutrition Products That Support Endurance Athletes
New York, NY 8/21/24 /OUTDOOR SPORTSWIRE/ - ADDRA Labs™, an innovative new sports nutrition brand, introduces their brand-new ADDRA High Performance Protein Bars. ADDRA Labs™ aims to address an underserved area of endurance sports nutrition: targeted protein consumption for muscle recovery, repair, and remodeling. ADDRA High Performance Protein Bars were...
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August 21, 2024
Fleet Feet Appoints Three New Executives to Store Support Team
CARRBORO, N.C. (August 21, 2024) /OUTDOOR SPORTSWIRE/ - Fleet Feet, the largest franchisor of run specialty stores, today announced three new executive hires as the company enters a period of growth. Amy Diebler joins Fleet Feet’s Store Support Team as chief financial officer. In her role, Diebler will oversee all...
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August 21, 2024
Oiselle Becomes Inaugural Athletic Apparel Sponsor of Alexis Ohanian’s Athlos NYC
Seattle, Wash. (August 21, 2024) /OUTDOOR SPORTSWIRE/ – Innovative women’s running brand, Oiselle, today announced they are the inaugural athletic apparel sponsor for ATHLOS, the track invitational created by entrepreneur and investor Alexis Ohanian. Focused on centering and celebrating the female athlete, Athlos NYC will feature a historic investment in...
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August 20, 2024
Friction Labs Launches Athletic Hands™, a Revolutionary Restorative Hand Cream for Athletes
Denver, CO .OUTDOOR SPORTSWIRE/ - Friction Labs, a leading sporting goods manufacturer, is proud to announce the launch of Athletic Hands™, a purpose-built restorative hand cream designed specifically for athletes. Developed in partnership with dermatologists and tested by Friction Labs' Pro Team, Athletic Hands quickly aids in the recovery of...
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August 20, 2024
Grassroots Outdoor Alliance names new officers, members to board of directors
RENO, Nev. (Aug. 20, 2024) /OUTDOOR SPORTSWIRE/ - Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, recently elected a new slate of officers and welcomed three new board members. The board — which reflects the geographic and market diversity served by its...
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August 20, 2024
National Outdoor Leadership School (NOLS) Selects Alli Lambert as New Vice President of Advancement
LANDER, Wyo. – Aug. 20, 2024 /OUTDOOR SPORTSWIRE/ – The National Outdoor Leadership School (NOLS) is pleased to announce the appointment of Alli Lambert as its Vice President of Advancement. Lambert, selected among a competitive field of candidates and extensive national search, brings over two decades of experience in college and...
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August 20, 2024
No. 22 Prototype Reactor
August 20th, 2024/OUTDOOR SPORTSWIRE/ – Today No. 22 Bicycle Company announces the creation of the world’s first fully aero Titanium road bicycle. Fabricated using a mix of 3D printing and in house fabrication, the new Reactor is set to launch in 2025, but the prototype will be shown in person...