PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 22, 2021
Ultra-Trail Harricana du Canada™ and The North Face extend their partnership for three years
La Malbaie – The Ultra-Trail Harricana du Canada™ is proud to announce that The North Face Canada has confirmed its partnership as the presenter of the event for the next three years (2021-2022-2023). The company, which specializes in sports clothing and accessories, mainly oriented towards mountain activities and trail running,...
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July 22, 2021
Liv Launches New Breakaway Collection
NEWBURY PARK, Calif. (July 22, 2021) - Liv, the company dedicated to getting more women on bikes, today introduced its new Breakaway Collection for road cyclists. Featuring performance level gear including a jersey, bib short, socks and cap, the collection pairs with the new Liv Langma Advanced 1 Disc and...
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July 21, 2021
#HikeUnited21 Partner Collaboration Grows as it Sets its Sights on Global Hike Participation
San Francisco, CA - July 21, 2021 - In collaboration, Outdoor Advocacy Project, Women Who Hike, In Solidarity Project and Latino Outdoors announced the #HikeUnited21 event, slated for August 2021. Hike United is a way to get people out on the trails. No specific trail. No specific distance. The goal...
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July 21, 2021
Introducing Shoal Club: A Virtual Pop-Up Celebrating Surf Culture
SAN DIEGO, CA (July 21, 2021) — The team behind BE Outfitter is excited to launch Shoal Club, a virtual pop-up celebrating the people, stories, and brands of surf culture, the ocean, and southern California. “We launched our first pop-up in March. The idea came as a way for small...
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July 21, 2021
Costa Sunglasses casts the next generation of its Untangled Collection
DAYTONA BEACH, Fla. (JULY 21, 2021)– For more than 38 years, Costa Sunglasses has been driven to protect the watery world it calls home. Continuing to put its mission into action by building products with purpose, Costa is announcing the next generation of The Untangled Collection, sunglasses built from recycled...
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July 21, 2021
Onewheel’s Race for The Rail World Championships Promises to Be Must-Watch Event
(Snowbasin, Utah) - Future Motion, makers of Onewheel, will host their biggest and most ambitious racing competition to date, the Race for the Rail, at Utah’s Snowbasin Resort on July 30-31. Twenty of the best Onewheel riders will descend Snowbasin’s ski slopes in a boardercross-style race for a chance to...
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July 21, 2021
BioLite AlpenGlow Series Shakes Up The Lantern Game
Brooklyn, NY (July 21, 2021) — BioLite, an innovator in off-grid renewable energy solutions, challenges the traditional camp lantern market with its latest offering, the AlpenGlow Series. The USB-rechargeable lanterns feature a sleek profile, custom white and color LED configuration, and firmware unlocked by an internal accelerometer, bringing sunsets and...
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July 20, 2021
The new OPTIMUS Gemini: A twin to fall in love with
Kemptthal, 07/20/2021.With the OPTIMUS Gemini Double Burner, the Katadyn Group launches a true game-changer for the outdoor market. The clever double burner stove impresses with high performance, minimal weight, and extremely compact design. Its outstanding features have already won over the international juries of this year's ISPO and Outdoor Retailer Innovation...
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July 20, 2021
XL Freedom: Katadyn expands its BeFree line with 6.0L and 10L water filters
For years, Katadyn BeFree water filters have been essential travel companions for athletes and outdoor enthusiasts. The lightweight filter systems ensure a safe supply of drinking water from streams and lakes and can be taken anywhere, due to their small collapsible design. With the launch of the new BeFree Gravity...
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July 20, 2021
BUFF® Supports the NAACP Legal Defense Fund to Fight for Racial Justice
SANTA ROSA, California (July 20, 2021)- Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced its commitment to the NAACP Legal Defense and Educational Fund, Inc (LDF). BUFF® 's support of America’s premier legal organization fighting for racial justice...