PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.-
December 10, 2024
Trail Icon Tara Dower Renews Altra Partnership to Stay Out There
DENVER (Dec 10, 2024) /OUTDOOR SPORTSWIRE/- Altra and Altra Elite Athlete Tara Dower commit to a multi-year partnership, strengthening a collaboration not only rooted in athletic performance, but also the mission of inspiring young girls and women in the sport. Altra originally welcomed Dower, an American ultrarunner and thru-hiker, to...
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December 10, 2024
Backpacker’s Pantry launches Backcountry Bucket
Boulder, Colo. (Dec. 10, 2024) /OUTDOOR SPORTSWIRE/ — Boulder-based Backpacker's Pantry is excited to announce the launch of the Backcountry Bucket, a complete and reliable solution for anyone looking to be prepared for outdoor adventures or emergency situations. This innovative meal bucket features 24 servings of premium meals — 12...
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December 10, 2024
Adrian Josef Margelist Appointed CEO of JET SET
St. Moritz, Switzerland (December 10, 2024) /OUTDOOR SPORTSWIRE/ - JET SET, the premier luxury mountain apparel brand, is proud to announce the appointment of Adrian J. Margelist as its new Chief Executive Officer, effective January 1, 2025. A globally recognized creative visionary, Margelist joins JET SET following distinguished roles as...
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December 10, 2024
Headliners Khruangbin and Lord Huron to Perform at The Second Annual Outside Festival Presented by Capital One and REI Co-Op, May 31 – June 1, 2025
DENVER, Colo. – December 10, 2024 /OUTDOOR SPORTSWIRE/ – Following the overwhelming success of last year’s event, the Outside Festival with presenting sponsors Capital One and REI Co-op will return to downtown Denver’s Civic Center Park, May 31-June 1, 2025. Bigger and better, this year’s event will feature a top...
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December 10, 2024
Jetty Rock Foundation Donates $25,000 to Aid Relief Efforts in Communities Impacted by Hurricanes Helene and Milton
Manahawkin, NJ – December 10, 2024 /ENDURANCE SPORTSWIRE/ – Jetty, the East Coast surf apparel brand with a growing presence in the outdoor and active lifestyle markets, is proud to announce its Unite+Rebuild campaign—directed by its non-profit division Jetty Rock Foundation—has donated $25,000 to support North Carolina and Florida communities...
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December 10, 2024
Nikwax Provides High-Performance, PFAS-free Industrial Solutions for Award-Winning Outerwear
Seattle, WA, Dec. 10, 2024 /OUTDOOR SPORTSWIRE/ — At the ISPO Munich tradeshow Dec 3-5, Nikwax’s PFAS-free industrial solutions were highlighted with Outdoor Research, Mammut, and BLACKYAK all winning the prestigious ISPO Design Award for products incorporating Nikwax’s high-performing technologies. Outdoor Research’s Foray and Aspire 3L jackets, the industry’s first...
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December 10, 2024
Tread Labs Launches New Trail Shoe Collection
Woburn, MA – December 10, 2024 /OUTDOOR SPORTSWIRE/ – Tread Labs, best known for their highly supportive sandals and insoles, introduced a new collection of Trail Shoes at the Grassroots Connect Tradeshow in Kansas City last month. The new collection offers several features that are completely new to the trade....
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December 10, 2024
RV Dealers Offers Digital and Print Marketing Opportunities to Reach Top RV Dealers
(Fairfax, VA) December 10, 2024 /OUTDOOR SPORTSWIRE/ – The RV Dealers Association (RVDA) has released its 2025 media kit and editorial calendar for industry partners who are interested in learning more about the association’s digital marketing and advertising opportunities. The kit, which is available here, contains valuable information on the...
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December 10, 2024
ShowcasedOutdoor Element, the Outdoor Adventure and Survival Gear Brand, Announces 2X+ Revenue Growth in 2024
December 10, 2024 /OUTDOOR SPORTSWIRE/ - Outdoor Element, the Colorado-based outdoor hardgoods brand and REI Path Ahead Ventures Program Alumni, announced it has more than doubled YoY sales with the majority of growth coming from the wholesale market. That growth has led to the brand reinvesting in itself by: purchasing...
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December 10, 2024
Big Agnes x ACM Trade Press Announce
December 10, 2024 /OUTDOOR SPORTSWIRE/ - Award-winning American Outdoor Equipment Brand Big Agnes has teamed up with UK creative outdoor marketing specialists All Conditions Media to help with its expansion into Europe. Born, raised, and repeatedly tested in Colorado, Big Agnes has maintained its rich outdoor heritage while gaining a...