PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 30, 2021
Dogfish Head Craft Brewery to Release “Mother Nature, Let’s Do This!” Docuseries Highlighting The Nature Conservancy’s East Coast Conservation Initiatives
Milton, Del., Wednesday, June 30, 2021 – Dogfish Head Craft Brewery excitedly announces the launch of a four-episode “Mother Nature, Let’s Do This!” docuseries highlighting the East Coast conservation initiatives of The Nature Conversancy (TNC), one of the world’s leading conservation organizations. Dropping tomorrow (Thursday, July 1), on Dogfish Head’s website...
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June 30, 2021
Ruffwear Publishes Year One Climate Action Corps Progress Report, Applauds Goal to Become the World’s First Climate Positive Industry by 2030
BOULDER, Colo. – Ruffwear today released its 2020 Climate Action Corps Progress Report and shared in the announcement of an unprecedented goal to become the world’s first climate positive industry by 2030. A diverse group of more than 100 companies, including Ruffwear, and representing more than $25 billion in annual...
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June 30, 2021
Ben’s® Tick Fence is a New Solution to Kill Ticks in Your Backyard
LITTLETON, N.H. (June 30, 2021) –An estimated three quarters of all Lyme disease cases are acquired from ticks picked up during activities around the home. Ben’s®, maker of long-lasting insect repellents, seeks to lower that statistic with the introduction of a new solution to protect against ticks in the backyard....
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June 30, 2021
DYNAFIT Athlete Ross Jenkin Consecutively Runs Four Biggest 24-Hour Rounds in UK
Pushing the limits for a good cause: On June, 20, 2021, Ross Jenkin finished his pet project, “The Big 4 at 40.” As the first runner to do so, he completed the four big trail running races in UK in a row – the Paddy Buckley Round in North Wales,...
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June 29, 2021
KUIU Partners With Nevada Department of Wildlife, Completing Third Conservation Direct Initiative
Dixon, CA (June 29th 2021) – KUIU, the leading manufacturer of ultralight performance hunting gear, is excited to preserve hunting for generations to come with the latest efforts from their Conservation Direct program. Conservation Direct is a first-of-its-kind conservation initiative consisting entirely of company and customer-funded efforts, using every dollar...
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June 29, 2021
Black Diamond Equipment Adds Boulder, CO, to its Growing Retail Operations in North America
SALT LAKE CITY, June 29, 2021 – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, opens its doors to a new retail store in Boulder, Colorado. Black Diamond Equipment Boulder will officially open Saturday, July 10 from 10 a.m. to 6 p.m. “We look forward...
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June 29, 2021
Saucony® Launches The All-New XODUS 11
WALTHAM, MA (June 29, 2021) – As trail running continues its growth trajectory, so too is the mileage that trail runners are racking up in the rough stuff. For long-haul runs, off-road adventurers need a shoe that’s built to go the distance. Today, global performance running lifestyle brand Saucony introduces...
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June 29, 2021
Backcountry Partners with Cirque Series as a Premier Event Sponsor
PARK CITY, Utah (June 29, 2021)— Backcountry, the leading specialty retailer for outdoor gear and apparel, teams up with Cirque Series, the top mountain running series in the United States. As a premier partner of the Cirque Series, Backcountry will attend each of the six scheduled events this season to...
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June 29, 2021
Marmot Celebrates Its Partnership with The Venture Out Project
Rohnert Park, Calif. — Jun 29, 2021— This month Marmot announced a continuation, expansion, and appreciation of its partnership with The Venture Out Project, a 501c3 non-profit that leads outdoor trips and courses for LGBTQ+ people to experience the outdoors and providing education and support that helps schools and organizations...
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June 29, 2021
Buddy Bison Story Stroll Opening in Sussex County, Delaware
Washington, D.C. (June 29, 2021) – National Park Trust announced today that their children’s book published in partnership with National Geographic Kids, Buddy Bison’s Yellowstone Adventure, will be featured as part of the Sussex County, Delaware Summer Reading Challenge Story Stroll. The theme for this year’s Summer Reading Challenge is...