February 17, 2021

Better Bike Share Partnership Announces Five Living Lab Cities Focused on Equity

BOULDER, COLO. (Feb. 17, 2021) —The Better Bike Share Partnership (BBSP), a collaboration funded by The JPB Foundation to build equitable and replicable shared micromobility systems, is pleased to announce the selection of its Living Lab grantees. BBSP will provide five organizations with funding, support and additional resources as they...

February 17, 2021

Grundéns Ambassador Skeet Reese Wins 2021 Pro Circuit Bass Tournament

February 17, 2021 (Poulsbo, WA) – Grundéns, producer of the world’s leading fishing apparel and footwear, proudly announces that its bass fishing ambassador Skeet Reese won the Major League Fishing Tackle Warehouse Pro Circuit stop at Lake Okeechobee in Clewiston, Florida over the weekend. In receiving the trophy and thanking his...

February 17, 2021

Snowsports Industries America (SIA) Announce new Board members

Park City, Utah (February, 2021) - Snowsports Industries America (SIA) today elects four new members to its Board of Directors in advancement of its mission to help the industry thrive. Understanding the critical importance diversity plays when it comes to innovation and vision,SIAprioritized diversity and the expertise necessary to help drive...

February 17, 2021

River Radamus Places Eight at World Championships

HAVERHILL, Mass. --Swix athlete, River Radamus, finished eighth at Tuesday's World Championship Parallel Giant Slalom held in Cortina, Italy. Radamus was the top American finisher in a race where the podium was occupied by skiers from Austria, Switzerland, and Germany. Radamus’ next race will be the World Champion Giant Slalom...

February 17, 2021

Introducing Raw: A Minimalist Version of the Classic Bivo One

PORTLAND, Ore. -- After a successful launch of their first bottle, the Bivo One, the Portland based bottle brand has debuted the Bivo One Raw—a brushed stainless steel version of their flagship water bottle. The primary difference between the two models is that the Raw lacks the silicone coating found...

February 17, 2021

Grassroots Outdoor Alliance sales surge in December to boost sector ahead of projections for 2020

KNOXVILLE, TENN (FEBRUARY 17, 2021) -- Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, is releasing final 2020 year-to-year sales data. With double digit growth across the group in December, Grassroots retailers finished the 2020 calendar year down -0.34% compared to 2019....

February 17, 2021

GORE® Wear announces new strategic direction; QBP to become North American distributor

NEWARK, DE — GORE® Wear, the manufacturer of premium performance apparel, today announces its path forward with a new wholesale approach and a more focused product portfolio. The Gore fabrics division will realign its consumer garments by further investing into the cycling category, while restructuring its wholesale business with a...

February 16, 2021

Salomon Announces North American Golden Trail National Series

OGDEN, Utah (Feb. 16, 2021) ­– Today, Salomon announces the launch of the North American Golden Trail National Series (GTNS), inviting trail runners across North America to run the five-race series for a chance to compete in the GTNS Grand Final, a three-day stage race in the Azores Archipelago. The...

February 16, 2021

Jack Wolfskin Names Purple Orange Brand Communications as North American Public Relations Agency of Record

Park City, UT (Feb 16, 2020) — Jack Wolfskin, a leading global outdoor apparel and gear manufacturer, is pleased to announce a new partnership with Purple Orange Brand Communications to oversee all PR efforts on behalf of the brand in North America. Over the last 40-years, Jack Wolfskin has grown...

February 16, 2021

PEARL iZUMi Pedals into Spring 2021 with New Styles, Steadfast Commitment to Sustainability

LOUISVILLE, Colo. (Feb. 16, 2021) — PEARL iZUMi, the world leader in cycling apparel and footwear, today debuts its Spring 2021 collection, featuring a range of new and revamped styles and key technologies designed to provide maximum comfort, performance and style for riders across all categories. With its new collection, the brand...