December 2, 2020

New Action/Outdoor Brand ARTILECT Melds Art and Intelligence for Next Generation Performance Apparel

BOULDER, Colo. – December 2, 2020 – ARTILECT®, a new brand founded by an established team of professionals with decades of experience building outdoor brands, today announces its entry into the global marketplace and a sales network focused on partnering with select retailers for the 2021/22 season. ARTILECT was founded...

December 2, 2020

Yakima’s CBX Solar Cargo Box Named to TIME’s List of the 100 Best Inventions of 2020

LAKE OSWEGO, Ore. – TIME has released its list of the 100 best inventions of 2020 and has selected Yakima’s CBX Solar Cargo Box in the Outdoor category. TIME’s The 100 Best Inventions of 2020 selects products every year that showcase innovation, creativity, and change the way we live, work,...

December 1, 2020

Simms and Trout Unlimited Unite to Protect and Preserve Montana’s Gallatin River

BOZEMAN, Mont. (Dec. 1, 2020) – Simms Fishing Products announced today a multi-year partnership with conservation group and non-profit Trout Unlimited (TU). The partnership will focus on TU’s Home Rivers Initiative, a multi-regional program that places full-time TU staff member(s) in a watershed to live and work with, and within...

December 1, 2020

Kitzuma Cycling Logistics Launches; Offers Fully Built Bike Delivery

Asheville, North Carolina (December 1, 2020) — A team of cycling industry logistics veterans with decades of experience in the field is rethinking the way bikes are shipped for every purpose with their new brand Kitzuma Cycling Logistics (www.kitzuma.com). The over-the-road shipping service officially launched on December 1st offering dock-to-door,...

December 1, 2020

Mountain Hardwear and American Alpine Club Extend Deadline for Women’s Climbing Grant

Richmond, Calif. (December 1, 2020)- Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes in partnership with the American Alpine Club (AAC) have extended the deadline for the McNeill-Nott Award through December 31, 2020. With the untimely death of Mountain Hardwear athlete,  Sue Nott, and...

December 1, 2020

PrimaLoft® P.U.R.E.™ Wins a Popular Science 2020 Best of What’s New Award

LATHAM, N.Y. (December, 2020) – PrimaLoft, the leader in advanced material technology, announces it’s a recipient of a Popular Science Best of What’s New Award in the “sports & outdoors” category for its PrimaLoft® P.U.R.E.™ manufacturing process.  P.U.R.E., which stands for “Produced Using Reduced Emissions,” reduces carbon emissions during the insulation manufacturing process by nearly...

December 1, 2020

Stio® to Open its next Mountain Studio® Retail Store in Boulder

JACKSON, Wyo. (December 1, 2020) - Stio, the mountain lifestyle brand based in Jackson Hole, Wyoming, has announced the opening of its next Mountain Studio retail store in Boulder, Colorado. The brand has leased a prominent location on Boulder’s iconic Pearl Street and plans to open in the spring of...

December 1, 2020

Snowbasin Partners with Roosters Brewing for 80th Anniversary Beer

Snowbasin, Utah (December 1, 2020)– Snowbasin Resort, known as ‘Ogden’s Winter Playground’ and one of oldest continuously running resorts in North America, is excited to announce its collaboration with Roosters Brewing to release the Snowbasin Pale Ale in celebration of the resort’s 80th official winter season. A crisp combination of...

December 1, 2020

Hiplok Launches DXF U-Lock With Unique Frame-Mounted Carrying Bracket

The DXF lock from Hiplok pairs their award-winning DX U-lock with the unique new speed-loading frame bracket for carrying your lock on your bike. This new rattle-free, reliable and sturdy mount uses their patented "CLIP+RIDE" system to attach the lock to the bracket for a steady hold in transit. The...

December 1, 2020

Slope Mountain Gear Launches PRO-180X Chest Pack

STEAMBOAT SPRINGS, Colo. (Dec. 1, 2020) - Slope Mountain Gear today introduced the Slope PRO-180X, an innovative front-facing pack that gives outdoor enthusiasts unrivaled access to all their essentials while keeping them dry and organized--even in cold, wet weather. Whether skiing, snowboarding, mountain biking, hiking, snowmobiling and more, the Slope...