PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 14, 2020
Solo New York Advances Sustainability Leadership with New FSC-Certified Packaging Standards
NEW YORK, NY - October 14, 2020 - Solo New York (http://solo-ny.com), a global sustainability leader and one of the largest bag brands in the world, today announced that its new environmentally-friendly sustainable packaging standards are 100% recycled, recyclable, biodegradable, and FSC certified. The new packaging standards are part of...
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October 13, 2020
SWIX Debuts Triac 4.0 — The World’s Most Advanced Ski Pole
HAVERHILL, N.h. -- Available in ski shops Fall 2020 athletes will be able to purchase the brand new SWIX Triac 4.0 Aero — the most recent evolution in Nordic racing poles. The pole features a stiffness rating of 21 millimeters and has a shaft weight of 56 grams per meter....
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October 13, 2020
National Park Trust to Honor Hydro Flask with American Park Experience Award
Washington, D.C. (October 13, 2020) – The Board of Trustees of National Park Trust are pleased to announce that they will honor Bend, Oregon-based outdoor brand Hydro Flask with the distinguished 2020 American Park Experience Award, which honors an individual or group that has made extraordinary contributions to enhance the awareness...
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October 13, 2020
VSSL Celebrates Tremendous Growth in Fifth Year of Operation
ABBOTSFORD, British Columbia – Oct. 13, 2020 – VSSL, creator of modern preparedness essentials for the outdoors, recently celebrated the five-year anniversary since the brand’s founder, Todd Weimer, brought the first product to market in August 2015. The anniversary comes at a time when the brand continues to experience significant...
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October 12, 2020
Spartan Trail partners with Pacific Coast Trail Runs for first standalone trail event in California
BOSTON (October 12, 2020) – Following its ascent on the trail running community, the 2021 Spartan Trail US Series Presented By CRAFT announces the first ever brand standalone trail event in San Jose (California) in partnership with the renowned event organizing company from the Bay Area, Pacific Coast Trail Runs....
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October 12, 2020
Member Companies of The Conservation Alliance Team Up to Protect Wild Places
Bend, Ore., October 12, 2020– A coalition of 14 companies have joined together to share their commitment to conservation by participating in The Conservation Alliance #WeKeepItWild campaign. From October 12-18, participating companies will donate five-percent of online sales to The Conservation Alliance. Funds raised during this campaign will help the...
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October 11, 2020
A New Tool for Local Governments to Diversify Outdoor Spaces and Programs Released at Outdoor Economy Conference
Asheville, NC – Local communities across the United States have a new resource available to help them diversify their outdoor spaces and programs, thanks to a model resolution released today at the Outdoor Economy Conference by a coalition of partners including the In Solidarity Project, Growing Outdoors Partnership, and the...
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October 9, 2020
Nocs Provisions Launches Land & Sea Collection
Truckee, Calif. - Nocs Provisions, maker of adventure-ready binoculars and accessories, today announces its new Land & Sea Collection, a range of colors that reflect Nocs' California roots and the ethos of finding new ways to deepen experiences in the outdoors. The Land & Sea Collection, available today at nocsprovisions.com,...
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October 9, 2020
Pocket Outdoor Media Acquires Big Stone Publishing
Boulder, Colorado, USA — October 9, 2020 — Pocket Outdoor Media (POM), the world's leading creator of active lifestyle content, today announced the acquisition of Big Stone Publishing (BSP), the longtime publisher of Rock & Ice, Trail Runner, and Gym Climber magazines and websites. The BSP brands join POM’s existing...
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October 9, 2020
Royal Robbins Debuts Switchform Outerwear for Fall 2020
SAN FRANCISCO, Calif. (October 9, 2020)— Royal Robbins revolutionizes packable outerwear with the introduction of its new Switchform collection, debuting now for Fall 2020. Designed for adventure and travel, Switchform outerwear takes functionality, versatility and convertibility to the next level. The innovation behind this outerwear line is centered in its...