PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 16, 2020
Big Agnes Announces Key New Hires, Headquarters Relocation
STEAMBOAT SPRINGS, Colo. (July 16, 2020) – Big Agnes Inc., the Steamboat Springs based outdoor equipment brand, recently hired Jill Lewis as Director of North American Sales and Eric Einfeld as Senior Demand Planner. The company also completed relocation of its headquarters to a new location in downtown Steamboat Springs....
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July 15, 2020
Grundéns Strengthens Bench and Improves Distribution to Better Serve Customers
July 15, 2020 (Poulsbo, WA) – Grundéns, producer of the world’s leading fishing apparel and footwear, today announces the addition of four team members to the marketing and sales teams, and a significant change in distribution capabilities. Grundéns is making these changes to better serve customers, both directly and within the...
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July 14, 2020
Snowsports Industries America Engages Winter Outdoor Industry In Conversation on Inclusion And Diversity
Park City, Utah (July 14, 2020) - One of the first steps in follow up to its commitment to inclusion that was announced at the OR+SS Tradeshow in January 2020, Snowsports Industries America (SIA) today launched its four-part Town Hall series of conversations on inclusion. Hosted by celebrated television commentator...
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July 14, 2020
Adventure Ready Brands Strengthens Sales Team with Key Executive Hire
LITTLETON, N.H. (July 14, 2020) — Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products including After Bite®, Adventure® Medical Kits and Ben’s®, announces that veteran sales leader Greg Solt has joined the company as senior vice president of sales. “Greg brings...
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July 14, 2020
ReSport partners with USRowing for “Row the Great Lakes” Challenge
Realtime Experience Sport (ReSport), a platform for advanced virtual races and challenges, mapping, registration, results, and race tracking systems, has partnered with USRowing to launch "Row the Great Lakes" this week. Starting Wednesday, participants will be able to log meters toward virtually rowing from Chicago to Toronto via Lake Michigan,...
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July 13, 2020
Ombraz Introduces Fresh New Styles to Its Lineup of Armless Sunglasses
Bellevue, WA – July 13, 2020 –Ombraz Sunglasses, the brand changing the sunglass landscape, is ready to ramp up the armless sunglass revolution with two new styles: the Dolomite and the Leggero. With these additions, Ombraz’s lineup of armless shades continues to buck the antiquated sidearm trend and deliver stylish,...
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July 8, 2020
Utah Jazz, Cotopaxi Team Up to Support COVID-19 Relief with Exclusive #OneUtah T-shirts
Salt Lake City, UT. July 8, 2020 - B Corp and outdoor brand Cotopaxi and the Utah Jazz have joined together to support their home state’s COVID-19 relief efforts through sales of limited edition #OneUtah T-shirts, which are now available for purchase. Proceeds will benefit the COVID-19 Community Response Fund, which...
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July 7, 2020
Snowsports Industries America (SIA) Names Brian Stephenson Director of Snowbound Festival
Park City, Utah (July 7, 2020) - Snowsports Industries America (SIA) announced today that it has named Brian Stephenson as the Director of Snowbound Festival, placing a veteran leader with extensive experience in large-scale consumer events and digital engagement in charge of the nation’s leading winter outdoor consumer festivals. Stephenson...
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July 7, 2020
International Parkour Federation (IPF) Reaffirms Full Independence
Indiana, USA. IPF, the international governing body and the sole competent authority for Parkour and Freerunning, reaffirmed today its status as a fully independent sport. Representatives from more than 50 countries and 5 continents attended the 2020 International Congress via Zoom. IPF’s status as a wholly independent and self-governed international...
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July 7, 2020
Junipers Brings Functional, Quick-Dry Bikini to Life for Adventurous Women
CARNELIAN BAY, Calif. (July 7, 2020) - Junipers, the first do-it-all hybrid bikini made of quick-drying, recycled, eco-friendly fabric, has launched a Kickstarter with the goal of raising funds to manufacture its first production run. Designed for adventurous women who want a technical swimsuit with a classic silhouette that stays...