May 26, 2020

Outdoor Research launches face mask program with proprietary filter system for retailers, consumers

SEATTLE, Wash. (May 26, 2020) – After converting its onshore manufacturing facilities over the last 60 days to address the national shortage of Personal Protective Equipment (PPE) in the medical and defense communities, Outdoor Research, a longtime leader in outdoor and tactical apparel, is unveiling a program through which retailers...

May 26, 2020

The Orvis Company Appoints Simon Perkins President

MANCHESTER, Vt. (May 26, 2020) —Orvis, the family-owned outdoor retailer, announces the appointment of Simon Perkins to president, effective immediately. Perkins will assume full strategic and operational leadership of the company as president, and is the third generation of the Perkins family to lead Orvis since 1965. Outgoing president/CEO Bill...

May 26, 2020

Introducing the Filson x Helinox Tactical Collection

SAN FRANCISCO / SEATTLE - May 26, 2020 - Filson and Helinox, two brands known for creating essential, high-quality gear for the outdoors, today announce a new collaboration that combines function, comfort and a new limited edition camo print. The collaboration builds on Helinox’s foundation of performance, durability, and portability,...

May 18, 2020

Ruffwear Summer 2020 Product Line Now Available

BEND, OR (May 18, 2020) – Ruffwear, the leading manufacturer of performance dog gear built to enhance and inspire exploration for outdoor adventurers and their human companions, introduces their new summer line including a redesigned sleeping bag and pad, a convenient solution for carrying full pick up bags, a collaborative artist...

May 18, 2020

Outdoor Brands Invest in Public Lands Defense

Bend, Ore., May 18 2020– Outdoor brands Velocio, Patagonia, and The North Face are supporting The Conservation Alliance’s effort to preserve and defend the integrity of our public lands system in 2020. Thanks to the support of these companies, The Conservation Alliance has awarded five grants from the organization’s Public...

May 18, 2020

Nuun Hydration Debuts New 3-Part Performance Supplement System, The Podium Series

SEATTLE May 18, 2020 – Today the functional hydration company, Nuun, launches their newest product suite, The Podium Series. Designed for high effort and high-performance exercise, The Podium Series consists of three formulas: Nuun Prime, Nuun Endurance and Nuun Recover. Each of these is intended to meet the specific physiological...

May 14, 2020

Cast-and-Blast Apparel Brand Duck Camp Names rygr Agency of Record

AUSTIN, Texas (May 14, 2020) — Duck Camp, the cast-and-blast brand devoted to creating premium outdoor gear that will withstand the test of time in the field, names rygr, an integrated marketing agency, its agency of record. rygr will lead public relations and affiliate marketing efforts for Duck Camp, effective immediately....

May 14, 2020

Sports Technology Company FORM Announces Launch of Open Water Features

Vancouver, BC, May 14, 2020 — FORM, the direct-to-consumer sports technology company behind FORM Smart Swim Goggles, today announced the upcoming release of a free firmware update which will provide open water features in the summer of 2020. In addition to the standard performance metrics offered through the FORM goggles...

May 13, 2020

World-Class Gravel Race SBT GRVL, Presented by Canyon Bicycles, Cancels August Event Due to COVID-19

STEAMBOAT SPRINGS, Colo., (May 13, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, has cancelled the 2020 event due to COVID-19 concerns. Based on guidelines from the Centers for Disease Control and Prevention, the federal, state, and county governments, and after discussions with local authorities in...

May 13, 2020

Fenix Lighting Introduces the New Fenix E20 V2.0 AA Flashlight

Fenix Lighting is proud to announce the release of their latest product, the E20 V2.0 flashlight. With extreme upgrades to make it bigger and brighter than the original model, this AA powered flashlight is the perfect EDC or emergency preparedness flashlight. Fenix Lighting understands that creating the brightest possible lights...