PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 20, 2020
Mystery Ranch Partners with Zion Forever Project to Share New Park Film in Honor of National Park Week
Bozeman, Mont. (April 20, 2020) – MYSTERY RANCH, the industry-leading pack company built on a heritage of comfortable load carriage, function and durability for people who have a mission to accomplish, is honored to have helped sponsor Zion Forever Project’s “We the Keepers,” an in-park film that shares the story of Zion as...
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April 20, 2020
Merrell Names Alex Brown as Vice President of U.S. Sales
ROCKFORD, Mich. (April 20, 2020) — Merrell has announced the appointment of Alex Brown to the position of Vice President of U.S. Sales reporting directly to Merrell’s global brand president, Chris Hufnagel. Alex joins Merrell after having spent his entire career in the outdoor and active lifestyle industry, most recently...
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April 20, 2020
FISO OCR World Championships Rescheduled for 2021
Lausanne, Switzerland: OCR Russia and World OCR, the Fédération Internationale de Sports d’Obstacles (FISO), announced today the FISO World Championships, originally scheduled for September 17-20, 2020 has been rescheduled for September 2021 at the Rosa Khutor Ski Resort, the “Switzerland” of Russia, Olympiyaskaya street, 35, Esto sadok. The FISO OCR...
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April 16, 2020
REVEAL Digital Media Conference Gains Momentum with Leading Media and Brands; Winter Session Announced
SAN FRANCISCO - April 16, 2020 - REVEAL - https://reveal.echoscomm.com - a digital media conference developed by ECHOS Communications - has gained momentum as a nexus for select brands and media to come together for authentic storytelling during this period of travel restrictions and the inability to gather in person...
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April 14, 2020
Superfeet Worldwide Announces Relief Efforts for Specialty Retail Partners
FERNDALE, Wash. (April 14, 2020) - For more than 40 years, Superfeet has lived by this truth: “People first - together we are more than a company, we are a community,” which is why the employee-owned business is rolling out two new programs to help support their specialty retail partners...
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April 13, 2020
National Park Trust to Honor Senator Mazie Hirono (HI) With 20th Bruce F. Vento Public Service Award
Washington, D.C. (April 13, 2020) – National Park Trust is pleased to announce that Senator Mazie K. Hirono (HI) will receive the 20th Bruce F. Vento Public Service Award. Due to the impact of COVID-19, the senator will be honored on Thursday, June 25, 2020 at a virtual event. She will...
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April 7, 2020
CAKE Presents Kalk INK SL: A Street-Legal Edition of CAKE’s Latest Electric Motorcycle, Kalk INK
(Stockholm, Sweden – April 7, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announced the addition of the Kalk INK SL to its expanding line up of off-road electric motorcycles. Kalk INK SL is built to be a fast, hassle-free electric motorcycle that is as...
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April 7, 2020
KINeSYS Champions Ambassador Program
After a well-received inaugural campaign in 2019, leading sun protection brand, KINeSYS, is preparing for the launch of its 2020 Ambassador Program. The 2020 KINeSYS Champion Program will feature over 40 Ambassadors – an increase on last year’s numbers – from around the globe, who embody the KINeSYS brand ideal,...
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April 7, 2020
PHOOZY Donates More Than $25,000 in Protective Device Capsules to Healthcare Workers, Laboratory Workers, and First Responders
CHARLOTTE, NC (April 7, 2020): PHOOZY, maker of protective capsules for phones, tablets and laptops, is donating more than $25,000 in products to healthcare workers, laboratory workers, and first responders across the nation. The capsules will offer extra protection for their devices by reducing exposure to viruses, germs and bacteria...
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April 7, 2020
Live Feisty Media Launches First-Ever Women’s Gravel Podcast, Girls Gone Gravel
Victoria, B.C. - April 7, 2020 - Live Feisty Media is pleased to announce the release of the first- ever women’s gravel podcast, Girls Gone Gravel. The podcast, released today, will interview female gravel cyclists with the aim of highlighting their stories and motivating other women to join the gravel...