PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 8, 2019
Snowsports Industries America Invites Retailer, Sales Reps and Resorts To Join
PARK CITY, UT - October 8, 2019. Today, Snowsports Industries America (SIA) announced that they have opened its membership to include new segments of the industry: retailers, sales reps and resorts. After 65 years of serving constituents in the supplier category, this change reflects the evolution of the snow sports industry...
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October 8, 2019
Forsake Opens Boston Pop-up Store
Boston, MA – October 8, 2019 – Forsake, creator of footwear that blends comfort, performance and style through functional design and practical technology, is excited to debut a pop-up retail location in Boston’s Newbury Street neighborhood. “We’re thrilled to establish a physical presence in Boston, the city Forsake has called...
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October 8, 2019
Nester Hosiery promotes Kumerow to Director of Sustainability
Mt. Airy, NC –Nester Hosiery, a leading US manufacturer of performance merino wool socks and home to the Farm to Feet brand, has promoted Katie Kumerow to Director of Sustainability. For the past four years, Kumerow has been developing and driving sustainability programs for Nester Hosiery as the Sustainability Manager....
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October 8, 2019
Liv Cycling Introduces New E-Bike Built for Women
NEWBURY PARK, Calif. (Oct. 8, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its newest E-bike models, Thrive E+ EX Pro and the Thrive E+ Pro, to its on-road line. The Thrive E+ series blends the fast and light feeling of a road...
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October 3, 2019
Ridge Merino Launches Fall/Winter 2019 Collection
Mammoth Lakes, Calif. (October 3, 2019) – Ridge Merino® announces the launch of its Fall/Winter 2019 Merino wool clothing collection. Some highlights of the collection include new hoodies, compression tights, accessories as well as updated design features and colors in the Inversion and Aspect Series of Merino wool base layers....
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October 2, 2019
Brothers & Company Announces Promotions
TULSA, Okla., October 2nd, 2019 — Brothers & Company announced today that it has promoted several team members to new leadership roles within the agency’s creative disciplines. Heath Kennedy has accepted a new role as VP of Insights; Jon Bash and Reagan Renfroe are now co-directors of the SPR (social...
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October 1, 2019
GORE-TEX brand reveals real-life athlete stories to show why its products are TESTED FOR LIFE
ELKTON, MD (October 1, 2019) – W. L. Gore and Associates (Gore) revolutionised the outerwear industry when it invented waterproof, breathable GORE-TEX fabrics more than 40 years ago. Today, it remains a leading innovator of performance apparel, and it’s now enlisting athletes, influencers and brand ambassadors for the latest incarnation of its...
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October 1, 2019
Gear.com Announces Inaugural Give-A-Buck Scholarship Winners, Welcomes Next Round of Applicants
SALT LAKE CITY (October 1, 2019)– Gear.com, a mission-driven e-commerce platform specializing in curated collections of high-quality gear, announced today its three inaugural Give-A-Buck Scholarship winners: Kyle Banzon, Keagan Cross and Kaj Hansen. The winners, chosen from a field of more than 100 people for their genuine passion for the outdoors...
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October 1, 2019
Ben’s Offers Trusted DEET, Permethrin Repellent Products Recommended to Prevent Transmission of Eastern Equine Encephalitis Virus
LITTLETON, N.H. (Oct. 1, 2019) — Communities across the Northeast and Upper Midwest regions of the United States are on high alert with cases of the deadly Eastern Equine Encephalitis (EEE) on the rise. According to media reports, more than 25 human cases of the virus, which is spread through...
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October 1, 2019
2020 Obstacle Course Racing World Championships To Be Held in Stratton, Vermont
Adventurey, the producer of world-class obstacle course races (OCR), announced today that the seventh annual independent Obstacle Course Racing World Championships (OCRWC) will be held at Stratton Mountain Resort, Vermont, USA, October 2-4, 2020. “We cannot wait to introduce all of our athletes to everything Stratton Mountain has to offer,”...