PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 23, 2019
The Conservation Alliance Hosts Successful Backyard Collective Event in Grand Rapids, Michigan
BEND, Ore. (August 23, 2019)– The Conservation Alliance was excited to return to Michigan for its second annual Backyard Collective event in Grand Rapids on Tuesday, August 20. The stewardship project drew 60 volunteers from five member companies, two conservation partners, and two local non-profits. The volunteers worked in collaboration...
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August 22, 2019
Adidas Terrex Athlete, Brooke Raboutou, Is First American To Qualify for The U.S. Climbing Team at The 2020 Summer Olympics
PORTLAND, Ore. (August 22, 2019) – adidas Terrex, the athletic brand in the outdoors, today announces that Brooke Raboutou, 18, one of the youngest adidas global athletes, has made history as the first American climber to qualify for the U.S. Olympic climbing team for the 2020 Summer Olympics in Tokyo....
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August 22, 2019
Brothers & Company Promotes Fresh to Creative Director
TULSA, Okla., August 22, 2019 — Brothers & Company announced today that it has promoted Garrett Fresh to the position of Creative Director. Fresh, who works in the agency’s Wichita, Kansas, office, has served as Associate Creative Director and Digital Design Director since 2015. He started with Brothers & Company...
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August 22, 2019
SEIRUS Supports Efforts To Create California Office of Outdoor Recreation
San Diego, CA (August 22, 2019) – Seirus Innovation, leaders in innovation and technology dedicated to head, hand and feet protection, joined forces with California industry leaders and representatives Monday in support of AB1111, a bill to create a state Office of Outdoor Recreation that would increase jobs and economic growth in...
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August 22, 2019
BioLite Named to FORTUNE’s 2019 Change the World List: Companies to Watch
Brooklyn, NY, August 22, 2019– BioLite, an innovator in off-grid energy solutions, is honored to be named one of six companies on FORTUNE’s Change the World: Ones to Watch List. BioLite is being recognized for its work in emerging markets with the HomeStove and SolarHome 620, two breakthrough products designed to...
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August 22, 2019
Uncharted Supply Co. Partners with Harley-Davidson
PARK CITY, Utah (August 22, 2019)- Uncharted Supply Co. ©, the leader in innovative products and education designed to help people navigate unforeseen emergency situations, has teamed up with Harley-Davidson via a licensing agreement to develop motorcycle rider-focused products. The brands’ partnership and new product line-up will first be unveiled...
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August 22, 2019
Rad Power Bikes Builds Their Most Affordable and Adaptable Ebike Yet
SEATTLE - August 22, 2019 - To help free people from their cars, Rad Power® Bikes introduces its lowest priced model yet - the RadRunner™ electric utility bike. It’s packed with useful features that make it part two-seater moped, part electric cargo bike all for $1,299. “Sitting in the car...
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August 21, 2019
Kokatat to offer custom throw bags at Paddlesports Retailer Show
ARCATA, California — If you’re planning on attending the Paddlesports Retailer Show being held this month in Oklahoma City, make sure you put a visit to the Kokatat booth on your “To Do” list. Kokatat will be running a special promotion at the trade show, selling custom versions of their...
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August 21, 2019
Filson Revitalizes Montana’s Monument Peak Lookout Tower
SEATTLE (Aug. 21, 2019) – Filson, the rugged outdoor outfitter, is working alongside the U.S. Forest Service and the National Forest Foundation (NFF), the nonprofit partner of the U.S. Forest Service, to restore Montana’s historic Monument Peak Lookout, located southwest of Monarch in the Helena-Lewis and Clark National Forest. Built...
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August 21, 2019
Front Runner Outfitters Names rygr U.S. Public Relations Agency of Record
LOS ANGELES (Aug. 21, 2019)— Front Runner Outfitters (Front Runner), the South African vehicle-based adventure travel gear company, names rygr, an integrated marketing agency for the active lifestyle, its public relations agency of record. Front Runner Outfitters aims to develop and grow its brand awareness in the activity- and vehicle-centric markets and...